The Craft of Creativity

The Craft of Creativity

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  • Author: Matthew A. Cronin
  • Publisher: Stanford University Press
  • ISBN: 1503605515
  • Category : Business & Economics
  • Languages : en
  • Pages : 370

Creativity has long been thought of as a personal trait, a gift bestowed on some and unachievable by others. While we laud the products of creativity, the stories behind them are often abridged to the elusive "aha!" moment, the result of a momentary stroke of genius. In The Craft of Creativity Matthew A. Cronin and Jeffrey Loewenstein present a new way to understand how we innovate. They emphasize the importance of the journey and reveal the limitations of focusing on outcomes. Drawing on a wide range of scholarship, their own research, and interviews with professionals and learners who employ creativity in the arts, engineering, business, and more, Cronin and Loewenstein argue that creativity is a cognitive process that hinges on changing one's perspective. It's a skill that anyone can hone, and one that benefits from thinking with others and over time. Breaking new ground in the discussion about how we innovate, this book provides strategies that everyone can use to be more creative.


A Year of Creativity

A Year of Creativity

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  • Author: Ms. Petra Hoeksema
  • Publisher: Quarry Books
  • ISBN: 1631598171
  • Category : Crafts & Hobbies
  • Languages : en
  • Pages : 147

Do something creative every day! In A Year of Creativity, learn how to throw the perfect creative party with your friends—with organizing tips, 25 project ideas, and even recipes for snacks. A "craft date" is a fun get-together with a handful of creative friends in which you surprise each other with craft and DIY projects using cool materials, inspire each other, and make beautiful things together. At each date, a group of participants share a self-made project to be re-created by the other attendees. Materials are individualized for each participant and given as a unique personal gift along with the instructions for the project. A craft date is different than a workshop since you get to choose the lovely people that you invite, and as the organizer, you get to participate in all the projects. Invitees can put their own spin on the project by using their favorite colors, materials, or techniques. This way you end up with a range of different interpretations and results, leading to new inspiration and ideas. A Year of Creativity is a book for everyone with a basic knowledge of crocheting, knitting, and sewing. It does not teach you how to crochet or explain how a sewing machine works. There are plenty of other books for that. What it does do is inspire crafting enthusiasts to make something together, learn from each other, and have fun doing it. You'll find within: An introduction to craft dates and how they work Tips on planning your craft date events Plenty of project ideas (short, long, and cooperative) Plus recipes for party dishes that keep the creative juices flowing You will share ideas, discover new inspiration, and find new friends while creating uniquely beautiful aprons, knit garlands, infinity scarves, haberdashery bags, cards, pencil cases, and more. Have you had a great craft date or are you working on a neat project and want to show it off? There’s a place for this in the craft dates community. On Instagram, for example, you can tag your photos with, or search for the hashtag #craftdates. You can have a look at each other’s work, drum up inspiration for your own dates, invite your Insta-friends, or organize a "blind date" with creative people from your town or city that you don’t know yet. A whole world will open up. A very creative world is waiting for you in A Year of Creativity.


Creative crafting

Creative crafting

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  • Author: Infinite Ideas
  • Publisher: Infinite Ideas
  • ISBN: 190886477X
  • Category : Self-Help
  • Languages : en
  • Pages : 222

Remember when you were a child and would happily spend hours creating a collage to present to your mum and dad? Children are often happiest when left alone with materials to create things - they let their imagination take over and come up with wonderful ideas. But as we grow up we often lose touch with our creative side as 'real' life takes over and we find we have no time to do the chores let alone sit down and create something beautiful just for its own sake. Creativity doesn't just fade away though, and increasingly people are turning back to their favourite childhood arts and crafts skills in order to relax and rediscover themselves. "Creative crafting" is the perfect handbook for anyone looking to expand or re-awaken their creative side, and is packed with inspiring ideas and advice for creating something really special, whatever you're into - the only limits to what you can create are those in your imagination!


Geographies of Making, Craft and Creativity

Geographies of Making, Craft and Creativity

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  • Author: Taylor & Francis Group
  • Publisher: Routledge
  • ISBN: 9780367591700
  • Category :
  • Languages : en
  • Pages : 260

This book brings together cutting-edge research from leading international scholars to explore the geographies of making and craft. It traces the geographies of making practices from the body, to the workshop and studio, to the wider socio-cultural, economic, political, institutional and historical contexts. In doing so it considers how these geographies of making are in and of themselves part of the making of geographies. As such, contributions examine how making bodies and their intersections with matter come to shape subjects, create communities, evolve knowledge and make worlds. This book offers a forum to consider future directions for the field of geographies of making, craft and creativity. It will be of great interest to creative and cultural geographers, as well as those studying the arts, culture and sociology.


The Craft of Church Planting

The Craft of Church Planting

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  • Author: Christian Selvaratnam
  • Publisher: SCM Press
  • ISBN: 0334061814
  • Category : Religion
  • Languages : en
  • Pages : 174

Drawing on insights from the training practices of the English medieval craft guilds, a global survey of 500 church planters, interviews with artists and church planting trainers and the authors’ 30 years of ministry experience, 'The Craft of Church Planting' offers a distinctive and imaginative perspective on the methods used to train future practitioners in the art of church planting. Demonstrating how training for the next generation of church planting leaders might be informed by the historic master-apprentice model, guild learning communities, creativity and an artisan approach to ministry, this book is a vital resource to inform the methods of training for the next generation of church planters.


Writing for the Screen

Writing for the Screen

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  • Author: Anna Weinstein
  • Publisher: Taylor & Francis
  • ISBN: 1317370538
  • Category : Performing Arts
  • Languages : en
  • Pages : 268

Writing for the Screen is a collection of essays and interviews exploring the business of screenwriting. This highly accessible guide to working in film and television includes perspectives from industry insiders on topics such as breaking in; pitching; developing and nurturing business relationships; juggling multiple projects; and more. Writing for the Screen is an ideal companion to screenwriting and filmmaking classes, demystifying the industry and the role of the screenwriter with real-world narratives and little-known truths about the business. With insight from working professionals, you’ll be armed with the information you need to pursue your career as a screenwriter. Contains essays by and interviews with screenwriting consultants, television writers, feature writers, writer-directors of independent film, producers, and professors. Offers expert opinions on how to get started, including preparing your elevator pitch, finding mentors, landing an internship, and moving from an internship to the next step in your career. Reveals details about taking meetings, what development executives are looking for in a screenwriter, how and when to approach a producer, and how to pitch. Explores strategies for doing creative work under pressure, finding your voice, choosing what to write, sticking with a project over the long haul, overcoming discrimination, and reinventing yourself as a writer. Illuminates the business of screenwriting in the United States (New York and Los Angeles) as compared to other countries around the globe, including England, Ireland, Peru, France, Australia, and Belgium.


The Jazz Bass Book

The Jazz Bass Book

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  • Author: John Goldsby
  • Publisher: Rowman & Littlefield
  • ISBN: 1617132187
  • Category : Music
  • Languages : en
  • Pages : 241

More than a player's manual, this book portrays jazz bass as a vital element of 20th century American music. Citing examples from key recordings in the jazz canon, the book defines the essence of the musical contributions made by more than 70 important jazz bassists, including Ray Brown, Eddie Gomez, Charles Mingus, Milt Hinton and many others. Bassists get expert guidance on mastering proper technique, practice methods and improvisation, plus new insight into the theoretical and conceptual aspects of jazz. The companion audio featuring bass plus rhythm section allows readers to hear technical examples from the book, presented in slow and fast versions. It also offers play-along tracks of typical chord progressions and song forms.


Way Beyond Monochrome 2e

Way Beyond Monochrome 2e

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  • Author: Ralph Lambrecht
  • Publisher: Taylor & Francis
  • ISBN: 1136087508
  • Category : Photography
  • Languages : en
  • Pages : 561

An inspirational bible for monochrome photography - this second edition almost doubles the content of its predecessor showing you the path from visualization to print


Brand Desire

Brand Desire

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  • Author: Nicholas Ind
  • Publisher: Bloomsbury Publishing
  • ISBN: 147292536X
  • Category : Business & Economics
  • Languages : en
  • Pages : 240

Desire is big business. If companies can create true desirability for their brands, customers will not only express preference and loyalty, they also show a willingness to act as brand champions, participate in online communities, co-create innovative ideas, and show the sort of commitment that is normally associated with fervent employees. However, desire doesn't just happen. Brands need to nurture it by offering both security and surprise. This isn't just about marketing, but rather a reflection of an organization-wide culture and perspective. Using international case studies, Brand Desire explains how companies can engage customers emotionally and create value for them. Managers can successfully build and maintain brand desire through specific strategies and tools, such as: · promoting a principles-driven organization that is grounded in its heritage and distinctive competences; · creating a supportive culture that encourages the active participation of people in brand development; · providing an opportunity for people to communicate more with each other and to encourage socialization through communities and events; and · offering outstanding experiences: being consistent in delivery, from first communications through to after-sales service and support. In a crowded sales environment, brand desire can elevate any product or service so that it stands out from the crowd – and stays there. Brand Desire demonstrates how desirable brands are about desirable experiences, and shows what companies can do to maximize those experiences for their customers.


Distributed Creativity

Distributed Creativity

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  • Author: Vlad Petre Glăveanu
  • Publisher: Springer Science & Business Media
  • ISBN: 3319054341
  • Category : Psychology
  • Languages : en
  • Pages : 100

This book challenges the standard view that creativity comes only from within an individual by arguing that creativity also exists ‘outside’ of the mind or more precisely, that the human mind extends through the means of action into the world. The notion of ‘distributed creativity’ is not commonly used within the literature and yet it has the potential to revolutionise the way we think about creativity, from how we define and measure it to what we can practically do to foster and develop creativity. Drawing on cultural psychology, ecological psychology and advances in cognitive science, this book offers a basic framework for the study of distributed creativity that considers three main dimensions of creative work: sociality, materiality and temporality. Starting from the premise that creativity is distributed between people, between people and objects and across time, the book reviews theories and empirical examples that help us unpack each of these dimensions and above all, articulate them into a novel and meaningful conception of creativity as a simultaneously psychological and socio-material process. The volume concludes by examining the practical implications in adopting this perspective on creativity.