The Best Business Writing 2013

The Best Business Writing 2013

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  • Author: Dean Starkman
  • Publisher: Columbia University Press
  • ISBN: 0231535171
  • Category : Business & Economics
  • Languages : en
  • Pages : 563

An anthology Malcolm Gladwell has called "riveting and indispensable," The Best Business Writing is a far-ranging survey of business's dynamic relationship with politics, culture, and life. This year's selections include John Markoff (New York Times) on innovations in robot technology and the decline of the factory worker; Evgeny Morozov (New Republic) on the questionable value of the popular TED conference series and the idea industry behind it; Paul Kiel (ProPublica) on the ripple effects of the ongoing foreclosure crisis; and the infamous op-ed by Greg Smith, published in the New York Times, announcing his break with Goldman Sachs over its trading practices and corrupt corporate ethos. Jessica Pressler (New York) delves into the personal and professional rivalry between Tory and Christopher Burch, former spouses now competing to dominate the fashion world. Peter Whoriskey (Washington Post) exposes the human cost of promoting pharmaceuticals off-label. Charles Duhigg and David Barboza (New York Times) investigate Apple's unethical labor practices in China. Max Abelson (Bloomberg) reports on Wall Street's amusing reaction to the diminishing annual bonus. Mina Kimes (Fortune) recounts the grisly story of a company's illegal testing—and misuse—of a medical device for profit, and Jeff Tietz (Rolling Stone) composes one of the most poignant and comprehensive portraits of the financial crisis's dissolution of the American middle class.


Writing That Means Business

Writing That Means Business

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  • Author: Ellen Roddick
  • Publisher: iUniverse
  • ISBN: 1450221041
  • Category : Business & Economics
  • Languages : en
  • Pages : 151

In Writing That Means Business, Ellen Roddick, draws on her WriteAssets(R) seminars for Fortune 500 companies to put the fundamentals of clear, concise, convincing business writing at your fingertips. This comprehensive guide will teach you how to: - Streamline reports and memos for maximum impact - Control your tone-when to be formal or friendly, humorous or diplomatic - Map your ideas before you write - Edit your own writing - And much more Whether you are on the way up or already at the top, Writing That Means Business shows you a sure-fire way to sharpen your competitive edge.


The McGraw-Hill 36-Hour Course in Business Writing and Communication, Second Edition

The McGraw-Hill 36-Hour Course in Business Writing and Communication, Second Edition

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  • Author: Kenneth W. Davis
  • Publisher: McGraw Hill Professional
  • ISBN: 0071743944
  • Category : Business & Economics
  • Languages : en
  • Pages : 256

Supercharge your writing skills . . . by the end of the week! In the workplace, your writing speaks volumes about you. Whether you’re crafting a three-line message or a 300-page report, you need to write in a polished, professional way—regardless of your position or profession. The McGraw-Hill 36-Hour Course in Business Writing and Communication puts you on the fast track to becoming a strong, persuasive business writer. Complete with exercises, self-tests, and an online final exam, this multifaceted business writing “course” teaches you how to: SEIZE READERS’ INTEREST INSTANTLY ELIMINATE NONSPECIFIC WORDS AND PHRASES MANAGE CROSS-CULTURAL WRITING CRAFT COMPELLING ONLINE COPY CREATE POWERFUL PRESENTATIONS Present yourself at the top of your game in every e-mail, memo, report, and presentation with The McGraw-Hill 36-Hour Course in Business Writing and Communication!


HBR Guide to Better Business Writing (HBR Guide Series)

HBR Guide to Better Business Writing (HBR Guide Series)

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  • Author: Bryan A. Garner
  • Publisher: Harvard Business Review Press
  • ISBN: 1422184048
  • Category : Business & Economics
  • Languages : en
  • Pages : 241

DON'T LET YOUR WRITING HOLD YOU BACK. When you're fumbling for words and pressed for time, you might be tempted to dismiss good business writing as a luxury. But it's a skill you must cultivate to succeed: You'll lose time, money, and influence if your e-mails, proposals, and other important documents fail to win people over. The HBR Guide to Better Business Writing, by writing expert Bryan A. Garner, gives you the tools you need to express your ideas clearly and persuasively so clients, colleagues, stakeholders, and partners will get behind them. This book will help you: Push past writer's block Grab--and keep--readers' attention Earn credibility with tough audiences Trim the fat from your writing Strike the right tone Brush up on grammar, punctuation, and usage Arm yourself with the advice you need to succeed on the job, with the most trusted brand in business. Packed with how-to essentials from leading experts, the HBR Guides provide smart answers to your most pressing work challenges.


Mean Business

Mean Business

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  • Author: Albert J. Dunlap
  • Publisher: Mr. Media Books
  • ISBN: 1500498831
  • Category : Biography & Autobiography
  • Languages : en
  • Pages : 364

Al Dunlap is an original: an outspoken, irascible executive with an incredible track record of injecting new life into tired companies. The business media have coined a new verb--"to dunlap"--when describing a fast company turnaround.


The HERO Transformation Playbook

The HERO Transformation Playbook

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  • Author: Arif Harbott
  • Publisher: Practical Inspiration Publishing
  • ISBN: 1788602048
  • Category : Business & Economics
  • Languages : en
  • Pages : 208

Most transformations and large-scale change programs fail, but in a rapidly changing world change is becoming more and more critical for survival. The HERO Transformation Playbook is your step-by-step playbook of EXACTLY how to deliver successful transformations and large-scale change programs with the best chance of success using the HERO Transformation Framework: a clear method to help you design transformation for maximum enterprise value creation and then deliver the outcome in a repeatable fashion. We built our framework through trial and error, learning from our mistakes and successes and solving common issues we came across and pitfalls that we have seen time and again. We then spent many years honing the framework, removing the fluff, distilling the concepts until it contained everything you need to succeed in the challenging world of change. In this book we teach you everything we’ve learned – including all of the roles, processes, meetings, governance, and templates for you to follow and apply to your transformation today - so that you can crack the code of change and lead successful transformations on your own. The more successful transformations that are delivered, the better the world will be for everyone!


Mr. Duck Means Business

Mr. Duck Means Business

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  • Author: Tammi Sauer
  • Publisher: Simon and Schuster
  • ISBN: 1442431210
  • Category : Juvenile Fiction
  • Languages : en
  • Pages : 36

What Mr. Duck wants most in the world is a little bit of peace and quiet, but the other animals on the farm simply don’t understand. But as Mr. Duck discovers, sometimes peace and quiet can be just a little bit lonely. And making friends might mean making a little noise. Award-winning author Tammi Sauer presents a simple, short text that emphasizes the importance of friendship in a fun and effective way, with a sweet—but not too sweet—ending that will have children clamoring for repeated readings.


The Art and Business of Online Writing

The Art and Business of Online Writing

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  • Author: Nicolas Cole
  • Publisher:
  • ISBN: 9780998203492
  • Category : Biography & Autobiography
  • Languages : en
  • Pages : 0

What are the secrets to writing online? Why do some writers accumulate hundreds of thousands, even millions of views on their content-and others write and write, only to go unnoticed?Nicolas Cole, one of the most viral columnists on the internet with more than 100 million views on his writing, is pulling back the curtain. After becoming the #1 most-read writer on all of Quora in 2015, and a Top 10 contributing writer for Inc Magazine from 2016 to 2018, Cole went on to build a multi-million-dollar ghostwriting company publishing thousands of articles on the internet for more than 300 different Silicon Valley entrepreneurs, C-level executives, New York Times best-selling authors, Olympic athletes, Grammy-winning producers, and renowned industry leaders. How?By using his own personal toolkit of writing strategies, headline structures, formats, and proven styles, all of which were mastered over a 10-year period."This book contains everything I know about online writing," says Cole. "From going viral, to building a massive library of content that will continue to pay you dividends well into the future."In this book you will learn:- Why you should NOT start a blog-and where you should be writing online instead.- How to beat "the game" of internet publishing-and the 7 levels of success.- How "going viral" on social platforms works (and how to not give up in the process).- The Endless Idea Generator: How to never run out of things to write about.- The Perfect Post: How to write headlines people can't help but want to read.- How to create your own "Content Roadmap," and position yourself as an influential voice in your industry or niche.- How to turn proven online writing into longer, more valuable assets (books, ebooks, physical products, paid newsletters, companies, etc.).- And the 1 habit very single writer today needs to master in order to become successful.This book is the Ultimate Guide to writing in the digital age.


Business Writing Today

Business Writing Today

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  • Author: Natalie Canavor
  • Publisher: SAGE Publications
  • ISBN: 1071854046
  • Category : Business & Economics
  • Languages : en
  • Pages : 506

Business Writing Today: A Practical Guide, Fourth Edition prepares students for success in the business world by giving them the tools they need to write powerfully, no matter the situation. In this highly practical text, author Natalie Canavor shares step-by-step guidance and tips for writing more clearly and strategically. Readers will learn what to say and how to say it in any medium from tweets and emails to proposals and formal reports. Every technique comes with concrete examples and practice opportunities, helping students transfer their writing skills to the workplace.


The Manager's Guide To Business Writing

The Manager's Guide To Business Writing

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  • Author: Suzanne D. Sparks
  • Publisher: McGraw Hill Professional
  • ISBN: 9780070718678
  • Category : Business & Economics
  • Languages : en
  • Pages : 210

In today’s fast-action business world, you are often required to write accurate, hard-hitting letters, memos, and reports—all at a moment’s notice! The Manager’s Guide to Business Writing contains practical guidelines for writing business correspondence and materials with speed, precision, and power. Designed to provide maximum impact to your everyday work performance, this intense short-course in persuasive writing contains examples of concise yet complete letters, memos, and e-mail, strategies to use headings and white space, and more. Use this concise manual to immediately target and improve your business writing, and ensure that it always works to your advantage.