Fashion Buying

2017-01-12
Fashion Buying

PDF Fashion Buying Download

  • Author: David Shaw
  • Publisher: Bloomsbury Publishing
  • ISBN: 1474252931
  • Category : Business & Economics
  • Languages : en
  • Pages : 176

Containing fully updated and beautifully illustrated need-to-know info, this revised second edition of the bestselling textbook on fashion buying contains everything today's fashion management student needs to give them a clear head-start in this lucrative but highly competitive industry. Fashion Buying uniquely looks at what fashion buying entails in terms of the activities, processes and people involved - from the perspective of the fashion buyer. The book breaks down the five key areas of buying activity for those wishing to pursue a career in the industry, crucially exploring the role of the fashion buyer, sources of buying inspiration, sourcing and communication, merchandise planning and trends in fashion buying. Featuring completely revised content on retail typology (including need-to-know info on demographics, price points and markets), and selecting and buying garments (line sheets, purchase orders and lookbooks), Fashion Buying now includes valuable new sections on customer profiling, merchandise pricing (mark-ups, markdowns and how pricing is calculated for profit), and trends. Also included in this practical handbook are insightful interviews with both established and emergent fashion creatives. Business case studies put the contents of each chapter into professional context and provide insider perspective; while industry-focused exercises and activities enable readers to practise applying their new skills and so gain a competitive advantage in both their studies and buying careers. Written by industry experts, Fashion Buying is an invaluable go-to resource and leading textbook for fashion design, marketing, buying and merchandising students.

Fashion Buying and Merchandising

2020-05-10
Fashion Buying and Merchandising

PDF Fashion Buying and Merchandising Download

  • Author: Rosy Boardman
  • Publisher: Routledge
  • ISBN: 0429868979
  • Category : Business & Economics
  • Languages : en
  • Pages : 225

Fashion buying and merchandising has changed dramatically over the last 20 years. Aspects such as the advent of new technologies and the changing nature of the industry into one that is faster paced than ever before, as well as the shift towards more ethical and sustainable practices have resulted in a dramatic change of the roles. As a result, contemporary fast fashion retailers do not follow the traditional buying cycle processes step by step, critical paths are wildly different, and there has been a huge increase in ‘in-season buying’ as a response to heightened consumer demand. This textbook is a comprehensive guide to 21st-century fashion buying and merchandising, considering fast fashion, sustainability, ethical issues, omnichannel retailing, and computer-aided design. It presents an up-to-date buying cycle that reflects key aspects of fashion buying and merchandising, as well as in-depth explanations of fashion product development, trend translation, and sourcing. It applies theoretical and strategic business models to buying and merchandising that have traditionally been used in marketing and management. This book is ideal for all fashion buying and merchandising students, specifically second- and final-year undergraduate as well as MA/MSc fashion students. It will also be useful to academics and practitioners who wish to gain a greater understanding of the industry today.

Fashion Buyer

2009-01-01
Fashion Buyer

PDF Fashion Buyer Download

  • Author: Jessica Cohn
  • Publisher: Gareth Stevens Publishing LLLP
  • ISBN: 9781433900020
  • Category : Juvenile Nonfiction
  • Languages : en
  • Pages : 36

Describes fashion buying and related careers in fashion marketing and retailing, including typical responsibilities, job qualifications, and day-to-day tasks.

Mastering Fashion Buying and Merchandising Management

2017-03-14
Mastering Fashion Buying and Merchandising Management

PDF Mastering Fashion Buying and Merchandising Management Download

  • Author: Tim Jackson
  • Publisher: Bloomsbury Publishing
  • ISBN: 0230365140
  • Category : Business & Economics
  • Languages : en
  • Pages : 216

The first academic textbook covering European retail fashion buying and merchandising. It provides a unique insight into best practice across the fashion industry.

Fashion Merchandising

2020-11-16
Fashion Merchandising

PDF Fashion Merchandising Download

  • Author: James Clark
  • Publisher: Bloomsbury Publishing
  • ISBN: 1350304891
  • Category : Business & Economics
  • Languages : en
  • Pages : 328

Now in its second edition, this critically-acclaimed core textbook provides a detailed overview of the role of the fashion merchandiser, its place within a fashion retail organisation by outlining their activities and responsibilities as part of the fashion value chain. This overview is situated within the broader context of the fashion industry, highlighting the relevance of the merchandiser role and comparing it to the role of the fashion buyer. The textbook features a multi-chapter case study that provides an example process of the planning and creation of a balanced product range from the perspective of the merchandiser. It does so using a combination of text and numerical explanation. The second edition has been reworked with new contributions by academics and industry practitioners that examine topics such as sustainability, supply chain management e-Commerce and the international perspectives of the merchandiser role. Offering crucial insight into the merchandiser role and emphasising how it can add value to a fashion business, this is an ideal textbook for aspiring merchandisers. It is suitable for students studying at undergraduate and postgraduate level and practitioners seeking to progress their careers in this exciting and multi-faceted industry. New to this Edition: - New focus point materials - New chapter on Sustainability, co-authored with Hannah Middleton - New activities and suggested reading lists

Fashion Buying and Merchandising

2020-05-10
Fashion Buying and Merchandising

PDF Fashion Buying and Merchandising Download

  • Author: Rosy Boardman
  • Publisher: Routledge
  • ISBN: 0429868987
  • Category : Business & Economics
  • Languages : en
  • Pages : 232

Fashion buying and merchandising has changed dramatically over the last 20 years. Aspects such as the advent of new technologies and the changing nature of the industry into one that is faster paced than ever before, as well as the shift towards more ethical and sustainable practices have resulted in a dramatic change of the roles. As a result, contemporary fast fashion retailers do not follow the traditional buying cycle processes step by step, critical paths are wildly different, and there has been a huge increase in ‘in-season buying’ as a response to heightened consumer demand. This textbook is a comprehensive guide to 21st-century fashion buying and merchandising, considering fast fashion, sustainability, ethical issues, omnichannel retailing, and computer-aided design. It presents an up-to-date buying cycle that reflects key aspects of fashion buying and merchandising, as well as in-depth explanations of fashion product development, trend translation, and sourcing. It applies theoretical and strategic business models to buying and merchandising that have traditionally been used in marketing and management. This book is ideal for all fashion buying and merchandising students, specifically second- and final-year undergraduate as well as MA/MSc fashion students. It will also be useful to academics and practitioners who wish to gain a greater understanding of the industry today.

A Buyer's Life

2015-06-01
A Buyer's Life

PDF A Buyer's Life Download

  • Author: Dana Connell
  • Publisher: Bloomsbury Publishing USA
  • ISBN: 1501315994
  • Category : Business & Economics
  • Languages : en
  • Pages : 339

The area of retail buying relies heavily on mathematical formulas and forecasting. The formulas themselves remain unchanged. However, the context in which they are analyzed is constantly evolving. The most successful retail buyers are able to withstand the highs and lows of business trends by utilizing analytical skills, trend forecasting, and customer knowledge. As a retail buyer for almost 20 years with various retailers, Connell draws on her experience providing practical fundamental mathematical formulas while also giving context in the current retail environment. This text gives students a step-by-step approach to understanding the mechanics of a six-month merchandising plan. Upon completion of the plan students will gain insight into how the plan is forecast into the future as well as how it is implemented at the actual purchasing level.

My Career in the Fashion Industry

2015-06-30
My Career in the Fashion Industry

PDF My Career in the Fashion Industry Download

  • Author: Penelope Nam-Stephen
  • Publisher: Createspace Independent Publishing Platform
  • ISBN: 9781511857321
  • Category : Clothing trade
  • Languages : en
  • Pages : 0

In this how-to guide, Penelope Nam-Stephen draws from her own professional story to create a template for a successful entry into the fashion industry. Throughout her career she has served as a mentor, sharing insights with many aspiring buying/merchandising executives. My Career in the Fashion Industry: An Insider's Guide on How to Become a Buyer summarizes all of the advice that she has shared over the years in one concise book. The easy to read layout is broken down into understandable sections. The illustrations, done by veteran fashion designer and artist, Renaldo Barnette, add visual authenticity as they reflect sketches and mood boards only seen in a design studio.

The Language of Fashion Design

2014-02
The Language of Fashion Design

PDF The Language of Fashion Design Download

  • Author: Laura Volpintesta
  • Publisher: Rockport Pub
  • ISBN: 1592538215
  • Category : Design
  • Languages : en
  • Pages : 227

Describes the basic principles of fashion design by looking at the work of hundreds of designers and defining twenty-six important terms in the fashion world, including line, symmetry, texture, pattern, and motif.

Fashion Buying and Merchandising

2020-05-10
Fashion Buying and Merchandising

PDF Fashion Buying and Merchandising Download

  • Author: Rosy Boardman
  • Publisher: Routledge
  • ISBN: 0429868979
  • Category : Business & Economics
  • Languages : en
  • Pages : 225

Fashion buying and merchandising has changed dramatically over the last 20 years. Aspects such as the advent of new technologies and the changing nature of the industry into one that is faster paced than ever before, as well as the shift towards more ethical and sustainable practices have resulted in a dramatic change of the roles. As a result, contemporary fast fashion retailers do not follow the traditional buying cycle processes step by step, critical paths are wildly different, and there has been a huge increase in ‘in-season buying’ as a response to heightened consumer demand. This textbook is a comprehensive guide to 21st-century fashion buying and merchandising, considering fast fashion, sustainability, ethical issues, omnichannel retailing, and computer-aided design. It presents an up-to-date buying cycle that reflects key aspects of fashion buying and merchandising, as well as in-depth explanations of fashion product development, trend translation, and sourcing. It applies theoretical and strategic business models to buying and merchandising that have traditionally been used in marketing and management. This book is ideal for all fashion buying and merchandising students, specifically second- and final-year undergraduate as well as MA/MSc fashion students. It will also be useful to academics and practitioners who wish to gain a greater understanding of the industry today.