The Promotion of Education

The Promotion of Education

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  • Author: Valerie Harwood
  • Publisher: Palgrave Macmillan
  • ISBN: 9783030253028
  • Category : Education
  • Languages : en
  • Pages : 0

This book introduces critical cultural social marketing and adapts these techniques for use in the promotion of educational futures in communities and places where there is educational disadvantage. An approach that builds on the discipline of social marketing, the authors describe the promotion of education as underpinned by a commitment to understanding the effects of difficult experiences with institutions such as schools, as well as the diversity of learning. Involving the critical in promoting education means it is possible to be alert to the impacts of institutional education, while involving the cultural means we are forced to appreciate and connect with learning in all its diversity. The authors draw upon examples from Lead My Learning, an education promotion campaign produced using a critical cultural social marketing approach. In doing so, they provide a detailed account of new ways to promote education.


The Promotion of Education

The Promotion of Education

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  • Author: Valerie Harwood
  • Publisher: Springer Nature
  • ISBN: 3030253007
  • Category : Education
  • Languages : en
  • Pages : 310

This book introduces critical cultural social marketing and adapts these techniques for use in the promotion of educational futures in communities and places where there is educational disadvantage. An approach that builds on the discipline of social marketing, the authors describe the promotion of education as underpinned by a commitment to understanding the effects of difficult experiences with institutions such as schools, as well as the diversity of learning. Involving the critical in promoting education means it is possible to be alert to the impacts of institutional education, while involving the cultural means we are forced to appreciate and connect with learning in all its diversity. The authors draw upon examples from Lead My Learning, an education promotion campaign produced using a critical cultural social marketing approach. In doing so, they provide a detailed account of new ways to promote education.


Marketing Online Education Programs

Marketing Online Education Programs

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  • Author: Ugur Demiray
  • Publisher: IGI Global
  • ISBN: 9781609600747
  • Category : Business & Economics
  • Languages : en
  • Pages : 0

Enormous developments in the IT field and the ease in access to online resources have led to major advancements in online education. The marketing of this education is a controversial issue and the opinions on the significance of the educational institution as a product, and the students as the customers, remains arguable. Marketing Online Education Programs: Frameworks for Promotion and Communication provides relevant theoretical frameworks and the latest empirical research findings in this field. Teachers are adopting new technologies in their instructional strategies, be it for course design, development or delivery. The field of distance and online education is experiencing continuing growth. Marketing for distance and online learning environments faces a number of challenges in the form of delivering what these environments are promising, how to find the right information, regular updating of the courses and not to forget the effective user interaction with the course developers and peers. This book provides an integrated marketing communications perspective to communication and promotion issues of online programs.


Community Health Education and Promotion

Community Health Education and Promotion

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  • Author: Mary Ellen Wurzbach
  • Publisher: Jones & Bartlett Learning
  • ISBN: 9780834220973
  • Category : Community health services
  • Languages : en
  • Pages : 678

Written for students and health professionals, this guide to health care education program development applies the Nursing Process (or problem-solving approach) to the project. It outlines each step in the process, including planning, design, implementation, promotion, and evaluation. Chapters cover personnel management, community assessment and mobilization, cultural competency, material effectiveness, publicity, and diversity. The education of populations with shared risks, exposures, and behaviors is emphasized. Annotation copyrighted by Book News Inc., Portland, OR.


Principles & Foundations of Health Promotion and Education

Principles & Foundations of Health Promotion and Education

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  • Author: Randall R. Cottrell
  • Publisher: Benjamin-Cummings Publishing Company
  • ISBN: 9780321532350
  • Category : Health education
  • Languages : en
  • Pages : 0

The Fourth Edition of Principles and Foundations connects you to research, resources and practitioners in health education while providing a solid foundation in the history, philosophy, theory, and ethics of health education. This text continues to provide the best overall introduction to the emerging profession of Health Promotion and Education by covering the roles and responsibilities of health educators, the settings where health educators are employed, and the ethics of the profession. In addition to covering the history of health, health care, and health education, the book provides a preview of what the future may hold for health promotion and education professionals.


High Stakes

High Stakes

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  • Author: National Research Council
  • Publisher: National Academies Press
  • ISBN: 0309062802
  • Category : Education
  • Languages : en
  • Pages : 351

Everyone is in favor of "high education standards" and "fair testing" of student achievement, but there is little agreement as to what these terms actually mean. High Stakes looks at how testing affects critical decisions for American students. As more and more tests are introduced into the country's schools, it becomes increasingly important to know how those tests are usedâ€"and misusedâ€"in assessing children's performance and achievements. High Stakes focuses on how testing is used in schools to make decisions about tracking and placement, promotion and retention, and awarding or withholding high school diplomas. This book sorts out the controversies that emerge when a test score can open or close gates on a student's educational pathway. The expert panel: Proposes how to judge the appropriateness of a test. Explores how to make tests reliable, valid, and fair. Puts forward strategies and practices to promote proper test use. Recommends how decisionmakers in education shouldâ€"and should notâ€"use test results. The book discusses common misuses of testing, their political and social context, what happens when test issues are taken to court, special student populations, social promotion, and more. High Stakes will be of interest to anyone concerned about the long-term implications for individual students of picking up that Number 2 pencil: policymakers, education administrators, test designers, teachers, and parents.


Foundation Concepts of Global Community Health Promotion and Education

Foundation Concepts of Global Community Health Promotion and Education

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  • Author: Barbara Hernandez
  • Publisher: Jones & Bartlett Learning
  • ISBN: 0763781681
  • Category : Education
  • Languages : en
  • Pages : 316

Health promotion and education is an emerging and growing field. Foundation Concepts of Global Community Health Promotion and Education examines the underlying concepts appropriate in any global community health promotion and education course. It investigates the history, terminology, philosophy, theory, ethics, programs, resources and settings for the practice of community health education and promotion.The text also explores professional competencies and preparation, standards, models, theories, careers, technology and the role of professional associations and organizations within community health. The roles and responsibilities of health promotion practitioners are explored in detail, as are the many employment opportunities for health education and health promotion professionals.


Theoretical Foundations of Health Education and Health Promotion

Theoretical Foundations of Health Education and Health Promotion

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  • Author: Manoj Sharma
  • Publisher: Jones & Bartlett Learning
  • ISBN: 0763796115
  • Category : Education
  • Languages : en
  • Pages : 318

"Introduces students to common theories from behavioral and social sciences that are currently being used in health education and promotion. Each discussion of theory is accompanied by a practical skill-building activity in the context of planning and evaluation and a set of application questions that will assist the student in mastering the application of the theory."--


Dictionary of Public Health Promotion and Education

Dictionary of Public Health Promotion and Education

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  • Author: Naomi Modeste
  • Publisher: John Wiley & Sons
  • ISBN: 0787975354
  • Category : Medical
  • Languages : en
  • Pages : 193

Written for public health professionals and students, the Dictionary of Public Health Education and Health Promotion, Second Edition, includes definitions for terms and concepts frequently used in public health education and promotion. The book offers both students and professionals a handy resource and contains a wide range of health education3⁄4related terminologies and effectively eliminates the need for wading through scores of books or articles to find a definition. The book also provides an easily used reference for those working in research or design of public health interventions and Offers a reference list of the terms found most often in the professional literature Includes key terms used in related public health disciplines such as epidemiology, health administration, biostatistics, environmental health, and behavioral sciences Presents terms relevant to the four settings of health promotion and education—community, workplace, primary care, and school Provides a useful study aid when preparing for the exam to become a Certified Health Education Specialist (CHES)


Promotion of Social Awareness

Promotion of Social Awareness

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  • Author: Robert L. Selman
  • Publisher: Russell Sage Foundation
  • ISBN: 1610444892
  • Category : Psychology
  • Languages : en
  • Pages : 344

Education specialists have written volumes on the best ways to help children learn to read and write, but who is helping them navigate the potentially treacherous waters of social interactions? While in school to study, children are also preoccupied with understanding the rules governing social relationships. Issues of trust and loyalty, rivalry and conflict, belonging and exclusion affect all school-aged children, but very few lesson plans include social development skills. The Promotion of Social Awareness summarizes thirty years of research on the social development of children in elementary and middle school, and shows how this work has led to a series of programs that promote the social competence of children and adolescents. Rich with lessons drawn from real life, the book includes an in-depth account of the author's partnership with an innovative program designed to help educators promote a sound ethic of social relationships among children, a case study of a teacher particularly gifted at promoting such relationships, and the tale of how the author's theoretical framework fared cross-culturally when exported to Iceland. The Promotion of Social Awareness documents Robert Selman's efforts both as a practitioner trying to help young people develop their interpersonal skills and as a researcher attempting to understand the factors that promote or hinder social development. Selman believes that getting along with others involves concrete and measurable social skills and actions that can be taught. The book underlines how the science of social development has given rise to initiatives and programs that can be used in educational settings to help children get along with each other, and may in the long run help prevent violence, drug abuse, and prejudice. Unique in its marriage of theory and practice, The Promotion of Social Awareness will appeal to a wide readership, including developmental psychologists, educators, and parents.