The Handbook of Communication Engagement

The Handbook of Communication Engagement

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  • Author: Kim A. Johnston
  • Publisher: John Wiley & Sons
  • ISBN: 1119167493
  • Category : Business & Economics
  • Languages : en
  • Pages : 600

A comprehensive volume that offers the most current thinking on the practice and theory of engagement With contributions from an international panel of leaders representing diverse academic and professional fields The Handbook of Communication Engagement brings together in one volume writings on both the theory and practice of engagement in today’s organizations and societies. The expert contributors explore the philosophical, theoretical, and applied concepts of communication engagement as it pertains to building interaction and connections in a globalized, networked society. The Handbook of Communication Engagement is comprehensive in scope with case studies of engagement from various disciplines including public relations, marketing, advertising, employee relations, education, public diplomacy, and politics. The authors advance the current thinking in engagement theory, strategy, and practice and provide a review of foundational and emerging research in engagement topics. The Handbook of Communication Engagement is an important text that: Provides an overview of the foundations and philosophies of engagement Identifies the contexts of engagement relating to specific areas across government and corporations, including CSR, consumer, activism, diplomacy, digital, and social impact Includes examples of contemporary engagement practice Presents applications of engagement and technology Offers insights on the future directions of engagement The Handbook of Communication Engagement offers an essential reference for advanced undergraduate, graduate students, practitioners and scholars from communication, media, advertising, public relations, public policy, and public diplomacy areas. The volume contains a compendium of the writings on the most recent advances on the theory and practice of engagement. Winner of the 2018 PRIDE Award for Innovation, Development, and Educational Achievement from the Public Relations Division of the National Communication Association.


The Handbook of Public Sector Communication

The Handbook of Public Sector Communication

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  • Author: Vilma Luoma-aho
  • Publisher: John Wiley & Sons
  • ISBN: 111926314X
  • Category : Language Arts & Disciplines
  • Languages : en
  • Pages : 517

A multidisciplinary collection on global public entity strategic communication Research into public sector communication investigates the interaction between public and governmental entities and citizens within their sphere of influence. Today’s public sector organizations are operating in environments where people receive their information from multiple sources. Although modern research demonstrates the immense impact public entities have on democracy and societal welfare, communication in this context is often overlooked. Public sector organizations need to develop “communicative intelligence” in balancing their institutional agendas and aims of public engagement. The Handbook of Public Sector Communication is the first comprehensive volume to explore the field. This timely, innovative volume examines the societal role, environment, goals, practices, and development of public sector strategic communication. International in scope, this handbook describes and analyzes the contexts, policies, issues, and questions that shape public sector communication. An interdisciplinary team of leading experts discusses diverse subjects of rising importance to public sector, government, and political communication. Topics include social exchange relationships, crisis communication, citizen expectations, measuring and evaluating media, diversity and inclusion, and more. Providing current research and global perspectives, this important resource: Addresses the questions public sector communicators face today Summarizes the current state of public sector communication worldwide Clarifies contemporary trends and practices including mediatization, citizen engagement, and change and expectation management Addresses global challenges and crises such as corruption and bureaucratic roadblocks Provides a framework for measuring communication effectiveness Requiring minimal prior knowledge of the field, The Handbook of Public Sector Communication is a valuable tool for academics, students, and practitioners in areas of public administration, public management, political communication, strategic and organizational communication, and related fields such as political science, sociology, marketing, journalism, and globalization studies.


The Handbook of Communication Training

The Handbook of Communication Training

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  • Author: J Wallace
  • Publisher: Routledge
  • ISBN: 1351735349
  • Category : Business & Economics
  • Languages : en
  • Pages : 605

Communication remains a significant topic for job acquisition, development, and advancement. As such, there are no shortage of classes, seminars and books written on the subject. However, there are few designed for the corporate consultant that are not aligned with some proprietary system, traditional academic classrooms, or author’s speculation. These tend to be either inaccessible, questionable in their content, or specifically aligned with the producers’ interests. So where can the Communication trainers and consultants go to focus on fundamental touchstone research and practices? The Handbook of Communication Training is a powerful template, and first of its kind, for communication practitioners and academicians who wish to strengthen their professional capabilities. It also acts as a guide and standard for consumers and clients of these services. The chapters within are an outgrowth of the National Communication Association’s Training & Development Division’s desire to provide guidance, structure, and support for members and non-members alike. It is specifically targeted at those pursuing best practices regarding communication consulting, coaching, teaching and training. The 7 Best Practices presented in this book represent capabilities that are foundational to the effective transfer of communication promotion and skill enhancement. As such, these practices, and supporting chapters, should appeal to novice and experts alike.


Handbook of Research on Citizen Engagement and Public Participation in the Era of New Media

Handbook of Research on Citizen Engagement and Public Participation in the Era of New Media

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  • Author: Adria, Marco
  • Publisher: IGI Global
  • ISBN: 1522510826
  • Category : Political Science
  • Languages : en
  • Pages : 534

New media forums have created a unique opportunity for citizens to participate in a variety of social and political contexts. As new social technologies are being utilized in a variety of ways, the public is able to interact more effectively in activities within their communities. The Handbook of Research on Citizen Engagement and Public Participation in the Era of New Media addresses opportunities and challenges in the theory and practice of public involvement in social media. Highlighting various communication modes and best practices being utilized in citizen-involvement activities, this book is a critical reference source for professionals, consultants, university teachers, practitioners, community organizers, government administrators, citizens, and activists.


The Handbook of the Psychology of Communication Technology

The Handbook of the Psychology of Communication Technology

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  • Author: S. Shyam Sundar
  • Publisher: John Wiley & Sons
  • ISBN: 1118413369
  • Category : Social Science
  • Languages : en
  • Pages : 613

The Handbook of the Psychology of Communication Technology offers an unparalleled source for seminal and cutting-edge research on the psychological aspects of communicating with and via emergent media technologies, with leading scholars providing insights that advance our knowledge on human-technology interactions. • A uniquely focused review of extensive research on technology and digital media from a psychological perspective • Authoritative chapters by leading scholars studying psychological aspects of communication technologies • Covers all forms of media from Smartphones to Robotics, from Social Media to Virtual Reality • Explores the psychology behind our use and abuse of modern communication technologies • New theories and empirical findings about ways in which our lives are transformed by digital media


The Handbook of Social Emotional, and Behavioural Difficulties

The Handbook of Social Emotional, and Behavioural Difficulties

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  • Author: Morag Hunter-Carsch
  • Publisher: Bloomsbury Publishing
  • ISBN: 9780826488947
  • Category : Education
  • Languages : en
  • Pages : 372

Children with social, emotional and behavioural difficulties (SEBD) can be some of the most difficult for teachers to understand and deal with. This book offers both teachers and trainees with practical strategies and techniques to ensure they get the most from their students with SEBD, as well as offering a cumulative contribution to this field.


Research Handbook on Strategic Communication

Research Handbook on Strategic Communication

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  • Author: Jesper Falkheimer
  • Publisher: Edward Elgar Publishing
  • ISBN: 1800379897
  • Category : Business & Economics
  • Languages : en
  • Pages : 523

Strategic communication as a research field and a professional practice is becoming increasingly relevant for organizations. Bringing together contributions from almost 60 leading international scholars, this dynamic Research Handbook on Strategic Communication is a timely contribution to a vivid and developing academic field.


Public Relations

Public Relations

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  • Author: Chiara Valentini
  • Publisher: Walter de Gruyter GmbH & Co KG
  • ISBN: 3110552604
  • Category : Language Arts & Disciplines
  • Languages : en
  • Pages : 630

What is public relations? What do public relations professionals do? And what are the theoretical underpinnings that drive the discipline? This handbook provides an up-to-date overview of one of the most contested communication professions. The volume is structured to take readers on a journey to explore both the profession and the discipline of public relations. It introduces key concepts, models, and theories, as well as new theorizing efforts undertaken in recent years. Bringing together scholars from various parts of the world and from very different theoretical and disciplinary traditions, this handbook presents readers with a great diversity of perspectives in the field.


Internal Communication and Employee Engagement

Internal Communication and Employee Engagement

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  • Author: Nance McCown
  • Publisher: Taylor & Francis
  • ISBN: 1000859096
  • Category : Business & Economics
  • Languages : en
  • Pages : 392

This book aims to explore the connection between internal communication and employee engagement in both educational and business settings. Through the collection of chapters contributed by leading public relations, communication, and management scholars as well as seasoned practitioners, readers will gain new insights into current issues in internal communication and employee engagement through a series of real-world case studies analyzing current issues and offering best practices in internal communication and employee engagement in specific industry and organization settings. Learning outcomes and discussion questions for both classroom use and business strategizing round out each chapter, providing a springboard to further inquiry, research, and initiative development in these intricately intertwined areas so crucial to employee satisfaction and organizational success. This makes Internal Communications and Employee Engagement an ideal resource for the intended audience of scholars, students, internal communication managers, and organizational leaders


Pandemic Communication

Pandemic Communication

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  • Author: Stephen M. Croucher
  • Publisher: Taylor & Francis
  • ISBN: 1000841553
  • Category : Business & Economics
  • Languages : en
  • Pages : 312

This book details how the processes of communication are affected by the presence of a pandemic and establishes a research agenda for those effects across the broad field of communication studies. Through contributions from experts in communication subdisciplines such as crisis, organizational, interpersonal, health, intergroup, and intercultural, this book provides the reader with a comprehensive view of the emerging field of study "pandemic communication." Each chapter has four primary objectives to: (1) define critical issues for pandemic communication from its subdiscipline’s perspective, (2) examine how communication varies during pandemic(s), (3) provide examples of how pandemic(s) havefor affected communication, and (4) propose a research agenda to build pandemic communication theory. This book is suited to undergraduate or post-graduate courses or modules in communication studies across a variety of subdisciplines as well as a reference for researchers in the subject.