The Attacker's Advantage

2015-02-24
The Attacker's Advantage

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  • Author: Ram Charan
  • Publisher: PublicAffairs
  • ISBN: 1610394755
  • Category : Business & Economics
  • Languages : en
  • Pages : 240

The phenomenon of uncertainty is not new; what is new is its intensity and potential to change industries and destroy companies. Business leaders can be on the defensive, or they can be on offense, prepared to lead decisively. The ability to deal with uncertainty is perhaps the paramount skill leaders must have to be successful in this era. Without it they risk becoming personally obsolete and driving their companies off a cliff. In The Attacker's Advantage, renowned business expert and bestselling author Ram Charan shows what skills are needed to be able to spot the disruption that is coming, and what actions are necessary to take advantage of these changes. While many leaders know how to cope with operational uncertainty—when, for example, revenue fluctuates—the same cannot be said for dealing with structural uncertainty that can alter the money-making patterns of a company, industry or entire economic sector. Charan demonstrates the huge upside offered by structural uncertainty and provides the concepts and tools—such as being able to spot the catalysts of disruption, building organizational preparedness, developing a financial understanding of the consequences—to take advantage of forces that are creating new customer needs, market segments and ways to make money. Uncertainty is now ubiquitous. The sources of structural change are so varied and fast moving, and their convergence so unpredictable. Digitization and the integration of technologies through software and hardware has already impacted many businesses, but much more is to come. With his unparalleled ability to cut through complexity and provide workable solutions, Ram Charan provides his readers with the ability to anticipate and deal with the biggest threats facing their business.

Innovation

1986
Innovation

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  • Author: Richard N. Foster
  • Publisher:
  • ISBN:
  • Category : Business & Economics
  • Languages : en
  • Pages : 328

Illustrates with examples from both old and new industries to explain how large, successful companies can lose their markets almost overnight to new, often small competitors armed with faster-developing technologies and better products.

The Art of Attack

2021-07-08
The Art of Attack

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  • Author: Maxie Reynolds
  • Publisher: John Wiley & Sons
  • ISBN: 1119805473
  • Category : Computers
  • Languages : en
  • Pages : 210

Take on the perspective of an attacker with this insightful new resource for ethical hackers, pentesters, and social engineers In The Art of Attack: Attacker Mindset for Security Professionals, experienced physical pentester and social engineer Maxie Reynolds untangles the threads of a useful, sometimes dangerous, mentality. The book shows ethical hackers, social engineers, and pentesters what an attacker mindset is and how to use it to their advantage. Adopting this mindset will result in the improvement of security, offensively and defensively, by allowing you to see your environment objectively through the eyes of an attacker. The book shows you the laws of the mindset and the techniques attackers use, from persistence to “start with the end” strategies and non-linear thinking, that make them so dangerous. You’ll discover: A variety of attacker strategies, including approaches, processes, reconnaissance, privilege escalation, redundant access, and escape techniques The unique tells and signs of an attack and how to avoid becoming a victim of one What the science of psychology tells us about amygdala hijacking and other tendencies that you need to protect against Perfect for red teams, social engineers, pentesters, and ethical hackers seeking to fortify and harden their systems and the systems of their clients, The Art of Attack is an invaluable resource for anyone in the technology security space seeking a one-stop resource that puts them in the mind of an attacker.

Sacrifice and Initiative in Chess

2014-05-28
Sacrifice and Initiative in Chess

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  • Author: Ivan Sokolov
  • Publisher: New In Chess
  • ISBN: 9056914774
  • Category : Games & Activities
  • Languages : en
  • Pages : 253

lThe sacrifice is one of the most beautiful, rewarding and complex aspects of chess. During a game the decision to give up material in order to get an advantage is probably the most difficult one a player has to take. Often, you have to burn your bridges without being able to fully calculate the consequences. Risks and rewards are racing through your mind, fighting for precedence while the clock keeps ticking. Now is the moment, because after the next move the window for this opportunity may be closed. In this book Ivan Sokolov presents a set of practical tools that will help you to master the art of sacrifice. By concentrating on the aim you are trying to achieve, rather than on the opening you are playing or the piece you might be going to sack, he teaches you how to come to a reasonable risk assessment and how to trust your intuition. There is a separate part on seizing the initiative without actually giving up material. Ivan Sokolov has written an entertaining and instructive guide, packed with useful advice and lots of practical examples.

Moving Target Defense

2011-08-26
Moving Target Defense

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  • Author: Sushil Jajodia
  • Publisher: Springer Science & Business Media
  • ISBN: 1461409772
  • Category : Computers
  • Languages : en
  • Pages : 184

Moving Target Defense: Creating Asymmetric Uncertainty for Cyber Threats was developed by a group of leading researchers. It describes the fundamental challenges facing the research community and identifies new promising solution paths. Moving Target Defense which is motivated by the asymmetric costs borne by cyber defenders takes an advantage afforded to attackers and reverses it to advantage defenders. Moving Target Defense is enabled by technical trends in recent years, including virtualization and workload migration on commodity systems, widespread and redundant network connectivity, instruction set and address space layout randomization, just-in-time compilers, among other techniques. However, many challenging research problems remain to be solved, such as the security of virtualization infrastructures, secure and resilient techniques to move systems within a virtualized environment, automatic diversification techniques, automated ways to dynamically change and manage the configurations of systems and networks, quantification of security improvement, potential degradation and more. Moving Target Defense: Creating Asymmetric Uncertainty for Cyber Threats is designed for advanced -level students and researchers focused on computer science, and as a secondary text book or reference. Professionals working in this field will also find this book valuable.

Rethinking Competitive Advantage

2021-04-06
Rethinking Competitive Advantage

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  • Author: Ram Charan
  • Publisher: Currency
  • ISBN: 052557560X
  • Category : Business & Economics
  • Languages : en
  • Pages : 225

How do you gain an edge in the digital world order? “Another book for the ages from a master! . . . Particularly insightful is his emphasis on how the end-to-end individual consumer experience will separate winners from losers in our new digital age.”—Fred Hassan, chairman, Caret Group; former CEO, Schering-Plough and Pharmacia The old ways of creating competitive advantage for your business—such as building moats to ward off competitors—have become dangerous. Giants like Amazon and Alibaba are creating vast new market spaces through a deft combination of tools like machine learning and business savvy that reimagines customer experiences while generating immense shareholder value. A handful of traditional companies, including Fidelity Investments, Walmart, and B2W, have adopted these new approaches to reinvigorate their businesses. Most, however, are stalled—and the clock is running out. In this lively, accessible guide, Ram Charan, bestselling author and adviser to some of the world’s top CEOs and boards, redefines competitive advantage for the digital-first era, offering a set of new rules to get ahead: • Create an ecosystem with third-party partners to revolutionize and personalize the customer experience. • Empower teams focused on a single task, building a “social engine” that drives constant innovation, fast execution, and customer satisfaction. • Attract funders who understand the big picture: that beyond a certain scale, major upfront spending will turn into a cash-generation machine. Filled with stories that peek behind the curtain of digital behemoths as well as traditional companies that have transformed their organizations, Rethinking Competitive Advantage offers concrete advice and methods to help you conceive of new market spaces and moneymaking models. Competing against digital giants might seem daunting, if not impossible. The necessary computing power is within any company’s reach. By borrowing from these digital winners’ playbooks, traditional companies and upstarts alike can gain an upper hand. Whether you’re in the C-suite or brainstorming the next big idea from your garage, Rethinking Competitive Advantage is the ultimate guide to creating competitive advantage today.

Winning the Right Game

2023-01-03
Winning the Right Game

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  • Author: Ron Adner
  • Publisher: MIT Press
  • ISBN: 0262546000
  • Category : Business & Economics
  • Languages : en
  • Pages : 279

How to succeed in an era of ecosystem-based disruption: strategies and tools for offense, defense, timing, and leadership in a changing competitive landscape. The basis of competition is changing. Are you prepared? Rivalry is shifting from well-defined industries to broader ecosystems: automobiles to mobility platforms; banking to fintech; television broadcasting to video streaming. Your competitors are coming from new directions and pursuing different goals from those of your familiar rivals. In this world, succeeding with the old rules can mean losing the new game. Winning the Right Game introduces the concepts, tools, and frameworks necessary to confront the threat of ecosystem disruption and to develop the strategies that will let your organization play ecosystem offense. To succeed in this world, you need to change your perspective on competition, growth, and leadership. In this book, strategy expert Ron Adner offers a new way of thinking, illustrating breakthrough ideas with compelling cases. How did a strategy of ecosystem defense save Wayfair and Spotify from being crushed by giants Amazon and Apple? How did Oprah Winfrey redraw industry boundaries to transition from television host to multimedia mogul? How did a shift to an alignment mindset enable Microsoft's cloud-based revival? Each was rooted in a new approach to competitors, partners, and timing that you can apply to your own organization. For today's leaders the difference between success and failure is no longer simply winning, but rather being sure that you are winning the right game.

Intrusion Detection Honeypots

2020-09
Intrusion Detection Honeypots

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  • Author: Chris Sanders
  • Publisher:
  • ISBN: 9781735188300
  • Category : Computer network architectures
  • Languages : en
  • Pages : 224

The foundational guide for using deception against computer network adversaries.When an attacker breaks into your network, you have a home-field advantage. But how do you use it?Intrusion Detection Honeypots is the foundational guide to building, deploying, and monitoring honeypots -- security resources whose value lies in being probed and attacked. These fake systems, services, and tokens lure attackers in, enticing them to interact. Unbeknownst to the attacker, those interactions generate logs that alert you to their presence and educate you about their tradecraft. Intrusion Detection Honeypots teaches you how to: Use the See-Think-Do framework to integrate honeypots into your network and lure attackers into your traps, leverage honey services that mimic HTTP, SSH, and RDP, hide honey tokens amongst legitimate documents, files, and folders, entice attackers to use fake credentials that give them away, create honey commands, honey tables, honey broadcasts, and other unique detection tools that leverage deception, and monitor honeypots for interaction and investigate the logs they generate.With the techniques in this book, you can safely use honeypots inside your network to detect adversaries before they accomplish their goals.

Reign of Ash

2014-04-01
Reign of Ash

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  • Author: Gail Z. Martin
  • Publisher: Orbit
  • ISBN: 031628419X
  • Category : Fiction
  • Languages : en
  • Pages : 656

Survival is just the beginning. Blaine McFadden endured six long years in the brutal Velant prison colony, exiled for murder. War devastated his homeland of Donderath and destroyed the magic on which the Ascendant Kingdoms relied. Now Blaine and a small group of fellow exiles have returned to a lawless wasteland, where unrestrained magic storms wreak havoc and monsters roam free. Yet, amidst the chaos, rumors persist of a new magic that could restore the kingdoms. But the key lies with a dangerous, ancient ritual and a group of vanished survivors. Now McFadden's only hope is a small, desperate, quickly rallied army. Together they must make one last stand knowing that if they fail, the civilization of the Ascendant Kingdoms dies with them.

Network Attacks and Exploitation

2015-07-07
Network Attacks and Exploitation

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  • Author: Matthew Monte
  • Publisher: John Wiley & Sons
  • ISBN: 111898708X
  • Category : Computers
  • Languages : en
  • Pages : 216

Incorporate offense and defense for a more effective networksecurity strategy Network Attacks and Exploitation provides a clear,comprehensive roadmap for developing a complete offensive anddefensive strategy to engage in or thwart hacking and computerespionage. Written by an expert in both government and corporatevulnerability and security operations, this guide helps youunderstand the principles of the space and look beyond theindividual technologies of the moment to develop durablecomprehensive solutions. Numerous real-world examples illustratethe offensive and defensive concepts at work, including Conficker,Stuxnet, the Target compromise, and more. You will find clearguidance toward strategy, tools, and implementation, with practicaladvice on blocking systematic computer espionage and the theft ofinformation from governments, companies, and individuals. Assaults and manipulation of computer networks are rampantaround the world. One of the biggest challenges is fitting theever-increasing amount of information into a whole plan orframework to develop the right strategies to thwart these attacks.This book clears the confusion by outlining the approaches thatwork, the tools that work, and resources needed to apply them. Understand the fundamental concepts of computer networkexploitation Learn the nature and tools of systematic attacks Examine offensive strategy and how attackers will seek tomaintain their advantage Understand defensive strategy, and how current approaches failto change the strategic balance Governments, criminals, companies, and individuals are alloperating in a world without boundaries, where the laws, customs,and norms previously established over centuries are only beginningto take shape. Meanwhile computer espionage continues to grow inboth frequency and impact. This book will help you mount a robustoffense or a strategically sound defense against attacks andexploitation. For a clear roadmap to better network security,Network Attacks and Exploitation is your complete andpractical guide.