Behavioral Economics for Tourism

Behavioral Economics for Tourism

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  • Author: Milena S. Nikolova
  • Publisher: Academic Press
  • ISBN: 9780128138083
  • Category : Business & Economics
  • Languages : en
  • Pages : 0

Behavioral Economics for Tourism applies behavioral perspectives to business and policy challenges in the tourism industry. The book enables professionals and early career researchers to succeed by focusing on market and consumer trends, technological advancements, and the modern tourist. It covers the transformation of purchasing decisions, tourism hosting dynamics, digital mediation and disintermediation of tourism organizations, service design, and planning policy considerations. The volume concludes with case studies illustrating successful and unsuccessful behavioral tactics and strategies for tourism businesses and organizations.


Behavioral Economics for Tourism

Behavioral Economics for Tourism

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  • Author: Milena S. Nikolova
  • Publisher: Academic Press
  • ISBN: 0128138122
  • Category : Business & Economics
  • Languages : en
  • Pages : 278

Behavioral Economics for Tourism applies behavioral perspectives to business and policy challenges in the tourism industry. The book enables professionals and early career researchers to succeed by focusing on market and consumer trends, technological advancements, and the modern tourist. It covers the transformation of purchasing decisions, tourism hosting dynamics, digital mediation and disintermediation of tourism organizations, service design, and planning policy considerations. The volume concludes with case studies illustrating successful and unsuccessful behavioral tactics and strategies for tourism businesses and organizations. Provides behavioral profiling of the digitally-informed, mobile, self-managed tourist Allows the tourism industry to better understand tourists, both cognitively and emotionally Supports business success, technology development and sustainability in the tourism industry Features case studies on behavioral tactics and strategies for use in tourism


Economic Psychology of Travel and Tourism

Economic Psychology of Travel and Tourism

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  • Author: John C. Crotts
  • Publisher: Psychology Press
  • ISBN: 9781560247050
  • Category : Business & Economics
  • Languages : en
  • Pages : 160

Here is an informative overview of economic psychology as applied to the study of travel and tourism. Economic psychology provides evidence about the behavior of consumers that is instrumental for the development of economic theory as well as for marketing, consumer policy, and research on travel and tourism. Economic Psychology of Travel and Tourism stimulates new approaches to the study of travel and tourism. Chapters contain empirical studies and explore conceptual and theoretical perspectives of the sociopsychological mechanisms that underlie travel and tourism demand and the economics of destinations. This book is a helpful resource for travel and marketing professionals and advanced students of tourism. These individuals often have a good background in psychology and in marketing, but little, if any, knowledge on how the two fields are linked. Economic Psychology of Travel and Tourism helps them see and understand the broader economic psychological issues that impact both the supply and demand sides of the travel and tourism economy. Economic Psychology of Travel and Tourism discusses such issues as corporate identity, promotion/advertising, information processing, meaning structure, and consumer behavior, research, and demand. Specific chapters in this book include: an investigation of the relationship between the way tourists think to realize their dreams and the tourist industry's potential to make those dreams come true an examination of current literature related to 4 prevalent topical areas associated with consumer behavior in recreational and touristic contexts an exploratory study to determine the extent to which friends and/or relatives influence travel decisionmaking processes beyond the role of information provider the development of a model of decisionmaking associated with long-term, complex purchase processes effects of tour brochures with experiential information a study of promotion and demand in international tourism Economic Psychology of Travel and Tourism clarifies for readers applications of psychological theories and methods to the study of travel and tourism phenomena, helping them recognize areas of economic and social psychology that can help them deal more effectively with fundamental issues underlying the travel and tourism economy.


Nature-based Tourism and Conservation

Nature-based Tourism and Conservation

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  • Author: Clement Allan Tisdell
  • Publisher: Edward Elgar Publishing
  • ISBN: 1781005168
  • Category : Travel
  • Languages : en
  • Pages : 521

'This book tackles the two edge sword of non consumptive wildlife tourism: on net does it add to or detract from species conservation? The book does so with a treasure trove of original survey research on the supply and demand for wildlife tourism on both public and private lands from Antarctica to rainforests to marine wildlife. The economic analysis is one of the first to apply new behavioral economics to analyzing tourists' choices.' John Loomis, Colorado State University, US 'Does nature-based tourism help or hinder biodiversity conservation? The answer provided by this authoritative volume is that it depends on context and type of tourism and is no easy panacea. Indeed it can result in an under supply of nature conservation from an economic point of view. This book provides an excellent synthesis, supported by case studies, of the tourism conservation trade off problem, it will appeal to both academic and practitioner audiences.' R. Kerry Turner, CBE, University of East Anglia, UK 'This book encapsulates a lifetime's scholarly work between the authors. It sets out the platform upon which nature-based tourism may be discussed and debated, which it then enriches by a series of case examples, mostly drawn from personal experience. In doing so it performs a valuable service to all interested in this field by capturing those detailed insights into nature-based tourism that are often only acquired by experience.' Stephen Wanhill, Editor, Tourism Economics 'In today's world, even nature seems to have to pay its own way. Nature-based Tourism and Conservation provides detailed real-life examples of how this is working in various parts of the world, from rainforests to Antarctica, and how the tradeoffs can best be measured. Clem Tisdell and Clevo Wilson provide a unique economic perspective to the various issues involved, providing practical illustrations of how others can incorporate the various ways of considering costs and benefits when deciding how to define the role nature-based tourism when planning conservation measures. This book will be useful to a wide range of audiences, from national protected area agencies to private land-owners who are establishing their own nature-based tourism enterprises.' Jeffrey McNeely, International Union for Conservation of Nature, Switzerland Nature-based Tourism and Conservation unearths new or neglected principles relevant to tourism and recreational economics, environmental valuation and economic theory. Its three parts have chapters on nature-based tourism and its relationships to conservation including case studies dealing with the consequences of World Heritage listing of natural sites, Antarctic, subtropical and tropical national park-based tourism and an NGO's conservation efforts modelled on ecotourism. The final part focuses on tourism utilizing particular wildlife, including sea turtles, whales, penguins, royal albatross, glow-worms and tree kangaroos.


Handbook of Consumer Behavior, Tourism, and the Internet

Handbook of Consumer Behavior, Tourism, and the Internet

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  • Author: Juline E. Mills
  • Publisher: Routledge
  • ISBN: 1136429190
  • Category : Business & Economics
  • Languages : en
  • Pages : 336

Make the most of your online business resources The growing acceptance and use of the Internet as an increasingly valuable travel tool has tourism and hospitality businesses taking a critical look at their business-to-customer online environments while pondering such questions as, “How do I get people to visit my Web site?” “Is my Web site attracting the ’right’ kind of e-consumers?” and “How do I turn browsers into buyers?” The Handbook of Consumer Behavior, Tourism, and the Internet analyzes the latest strategies involving Internet business applications that will help you attract—and keep—online travel customers. Researchers from the United States, Europe, and Asia present the latest findings you need to make the right decisions regarding long-term e-commerce development and planning. The Handbook of Consumer Behavior, Tourism, and the Internet examines vital issues affecting the travel and tourism industry from an online perspective. This book analyzes the latest theory and research on general online buyer characteristics, the differences between online and offline consumer behavior, the differences between broadband and narrowband users, the online search process, quality and perception of lodging brands, and Web site design, maintenance, and development. Each section of the book includes a model/diagram that serves as an overview of the topic, followed by a thorough discussion on the topic from several sources. Each section ends with commentary on the areas where future research is needed. The book’s contributors use a variety of research methodologies ranging from qualitative data analyses using artificial neutral network analysis, to experimental design, non-parametric statistical tests, and structural equation modeling. Topics examined in the Handbook of Consumer Behavior, Tourism, and the Internet include: the need for businesses to use internal examinations to determine and meet online consumer needs the emerging field of e-complaint behavior—consumers taking to the Web to voice complaints about travel services how to use e-tools to measure guest satisfaction how to measure consumer reaction to Web-based technology the Internet’s impact on decision making for travel products and how to use e-mail marketing, electronic customer relationship management (eCRM), Web positioning, and search engine placement The Handbook of Consumer Behavior, Tourism, and the Internet is equally valuable as a classroom resource or professional reference, providing up-to-date material on Internet applications and their impact on consumers and e-commerce.


Consumer Behavior in Tourism and Hospitality Research

Consumer Behavior in Tourism and Hospitality Research

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  • Author: Arch G. Woodside
  • Publisher: Emerald Group Publishing
  • ISBN: 178714691X
  • Category : Business & Economics
  • Languages : en
  • Pages : 197

The chapters in this volume provide tools and evidence useful for deep understanding of tourists’ buying, consumption, and being through examinations of consumers’ self-descriptions of personal markers of their trip configurations.


The Routledge Handbook of Consumer Behaviour in Hospitality and Tourism

The Routledge Handbook of Consumer Behaviour in Hospitality and Tourism

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  • Author: Saurabh Kumar Dixit
  • Publisher: Taylor & Francis
  • ISBN: 1317334701
  • Category : Business & Economics
  • Languages : en
  • Pages : 484

Consumer behaviour is one of the most explored topics in tourism and hospitality marketing, interchangeably denoted by the terms ‘traveller behaviour’, ‘tourist behaviour’ or ‘guest behaviour’. Consumer behaviour acts as an origin for every tourism and hospitality marketing activity. It offers an understanding of why people tend to choose certain products or services and what sort of factors influence them in making their decision. The decision process of buying tourism products or services takes time, because they are mostly intangible in nature due to which there are many risks involved in their buying process. The Routledge Handbook of Consumer Behaviour in Hospitality and Tourism aims to explore and critically examine current debates, critical reflections of contemporary ideas, controversies and pertinent queries relating to the rapidly expanding discipline of consumer behaviour in hospitality and tourism. The Handbook offers a platform for dialogue across disciplinary and national boundaries and areas of study through its diverse coverage. It is divided into six parts: Part I offers an overview of consumer behaviour; Part II focuses on the service quality perspectives of consumer behaviour; Part III deliberates on customer satisfaction and consumer behaviour linkages; Part IV explores the re-patronage behaviour of consumers; Part V addresses the vital issues concerning online consumer behaviour; and Part VI elaborates upon other emerging paradigms of consumer behaviour. Although there is no dearth of empirical studies on different viewpoints of consumer behaviour, there is a scarcity of literature providing conceptual information. The present Handbook is organised to offer a comprehensive theoretical body of knowledge narrating consumer behaviour, especially for hospitality and tourism businesses and operations. It attempts to fill this research gap by offering a 'globalised' volume comprising chapters organised using both practical and academic approaches. This Handbook is essential reading for students, researchers and academics of Hospitality as well as those of Tourism, Marketing, International Business and Consumer Behaviour.


Tourism Behaviour

Tourism Behaviour

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  • Author: Roger March
  • Publisher: Cabi
  • ISBN:
  • Category : Business & Economics
  • Languages : en
  • Pages : 290

Consumers' planned behaviour is often very different to what is actually carried out. Consumer plans can relate to four behaviours: planned and done (deliberate strategies), planned and not done (unrealized strategies), unplanned and done (emergent strategies) and unplanned and not done (unused strategies). This book examines alternative theories and the empirical testing of how planning relates to doing. It considers tourist spending, length of stay, attractions, destinations, accommodation and activities and looks at how marketing strategies affect consumer plans.


Handbook of Tourist Behavior

Handbook of Tourist Behavior

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  • Author: Metin Kozak
  • Publisher: Routledge
  • ISBN: 1135849110
  • Category : Business & Economics
  • Languages : en
  • Pages : 286

In today’s highly competitive and global economy, understanding tourist behavior is imperative to success. Tourist behavior has become a cornerstone of any marketing strategy and action. Choosing, buying and consuming tourism/travel products and services includes a range of psycho-social processes and a number of personal and environmental influences that researchers and managers should take into account. This book provides an overview of such processes and influences and explains the basic concepts and theories that underlie tourist decision-making and behavior. It also incorporates a number of cases studies in order to aid readers to better appraise the application of those concepts and theories. The Handbook of Tourist Behavior will be of significant interest to researchers and students in tourism, leisure, marketing and psychology, and also to practitioners in the tourism industry.


Quantitative Methods in Tourism Economics

Quantitative Methods in Tourism Economics

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  • Author: Álvaro Matias
  • Publisher: Springer Science & Business Media
  • ISBN: 3790828793
  • Category : Business & Economics
  • Languages : en
  • Pages : 352

Tourism economics is partly based on established principles from the economics discipline, but it also incorporates elements from sociology, psychology, organization theory and ecology. It has over the years turned into an appealing multi-disciplinary oriented approach to the understanding of the impacts of leisure time in a modern society, including cultural heritage, sustainable quality of life, and industrial organization of the hospitality industry. The increasing dynamics in the tourist industry and its worldwide effects will continue to attract the attention of both the research and the policy sector in the years to come. Rather than speculating on non-observed facts, there is a clear need for evidence-based research in order to map out the complex dynamics of the tourist industry. The present volume comprises novel studies – mainly of a quantitative-analytical nature – on the supply, demand and contextual aspects of modern tourism. It contains a sound mix of theory, methodology, policy and case studies on various tourism issues in different parts of the world.​