The Rhetoric of the Page

The Rhetoric of the Page

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  • Author: Laurie Maguire
  • Publisher: Oxford University Press, USA
  • ISBN: 0198862105
  • Category : Literary Criticism
  • Languages : en
  • Pages : 321

A readable account of the book as an object: a history of the page as well as a history of the book. Drawing an arc from the medieval scriptorium to googlebooks, this volume shows the creative and playful opportunities blank spaces on the page afforded readers and writers.


The Rhetoric of the Page

The Rhetoric of the Page

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  • Author: Laurie Maguire
  • Publisher: Oxford University Press
  • ISBN: 0192606689
  • Category : Literary Criticism
  • Languages : en
  • Pages : 243

This wide-ranging and entertaining book explores blank space from incunabula to Google books. Blanks are a paradox—simultaneously nothing and something, gesturing to what was once there or might be there. They are also a creative opportunity for readers as well as writers: readers respond to what is not there and writers come to anticipate that response. Thus, blank space develops literary and ludic applications. Each chapter focuses on one typographical form of what is not there on the page: physical gaps (Chapter One), marks of incompletion such as &c (Chapter Two), and the asterisk as a stand-in for things that cannot be said (Chapter Three). By looking at the early-modern page as a visual unit as well as a verbal unit, this volume shows how the relationship between textual layout and textual content is as productive for writers as it is for readers. Mise-en-page influences readers in the same way that rhetoric influences readers. It is thus possible to speak of 'the rhetoric of the page'.


The Rhetoric of the Page

The Rhetoric of the Page

PDF The Rhetoric of the Page Download

  • Author: Laurie Maguire
  • Publisher: Oxford University Press
  • ISBN: 0192606697
  • Category : Literary Criticism
  • Languages : en
  • Pages : 321

This wide-ranging and entertaining book explores blank space from incunabula to Google books. Blanks are a paradox—simultaneously nothing and something, gesturing to what was once there or might be there. They are also a creative opportunity for readers as well as writers: readers respond to what is not there and writers come to anticipate that response. Thus, blank space develops literary and ludic applications. Each chapter focuses on one typographical form of what is not there on the page: physical gaps (Chapter One), marks of incompletion such as &c (Chapter Two), and the asterisk as a stand-in for things that cannot be said (Chapter Three). By looking at the early-modern page as a visual unit as well as a verbal unit, this volume shows how the relationship between textual layout and textual content is as productive for writers as it is for readers. Mise-en-page influences readers in the same way that rhetoric influences readers. It is thus possible to speak of 'the rhetoric of the page'.


The Rhetoric of the New Testament

The Rhetoric of the New Testament

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  • Author: Duane F. Watson
  • Publisher: BRILL
  • ISBN: 900439740X
  • Category : Religion
  • Languages : en
  • Pages : 183

A new, comprehensive bibliography of books and articles on the rhetoric of the New Testament published since AD 1500. The bibliography is arranged by categories, which include Jewish heritage, invention, arrangement, style, hermeneutics, with specific listings for each book of the NT. It is prefaced with a select bibliography of primary and secondary sources on classical and modern rhetoric. An invaluable research tool.


The Rhetoric of Brexit Humour

The Rhetoric of Brexit Humour

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  • Author: Simon Weaver
  • Publisher: Routledge
  • ISBN: 1000452522
  • Category : Social Science
  • Languages : en
  • Pages : 196

Since 2016 there has been an outpouring of humour, comedy and satire on the United Kingdom’s EU Referendum and decision to leave the EU, or Brexit. This book examines the relationship between Brexit and its comedy, exploring how Brexit and comedy are connected in both Leave and Remain discourse. It argues that both populism and comedy are rhetorical in nature and so are linked through their semantic structure and communicative potential. Considering the incongruities that Brexit presents for British society, the author analyses the populism that has emerged from those incongruities in the form of ironic, ambiguous and dichotomous discourse. Through the analysis of a range of comedy on the EU Referendum and Brexit, including material from stand-up and situation comedy, and political satire of various types, The Rhetoric of Brexit Humour examines the way in which comedy acts as a rhetoric that draws on, supports and attacks the discourses of Brexit. This provides not just an advance in our understanding of political satire but also a clearer description of the nature of populism. This book will appeal to sociologists, political scientists, media and communications scholars, and anyone interested in Brexit, populism and comedy.


The Multimediated Rhetoric of the Internet

The Multimediated Rhetoric of the Internet

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  • Author: Carolyn Handa
  • Publisher: Routledge
  • ISBN: 1136257683
  • Category : Language Arts & Disciplines
  • Languages : en
  • Pages : 219

This project is a critical, rhetorical study of the digital text we call the Internet, in particular the style and figurative surface of its many pages as well as the conceptual, design patterns structuring the content of those same pages. Handa argues that as our lives become increasingly digital, we must consider rhetoric applicable to more than just printed text or to images. Digital analysis demands our acknowledgement of digital fusion, a true merging of analytic skills in many media and dimensions. CDs, DVDs, and an Internet increasingly capable of streaming audio and video prove that literacy today means more than it used to, namely the ability to understand information, however presented. Handa considers pedagogy, professional writing, hypertext theory, rhetorical studies, and composition studies, moving analysis beyond merely "using" the web towards "thinking" rhetorically about its construction and its impact on culture. This book shows how analyzing the web rhetorically helps us to understand the inescapable fact that culture is reflected through all media fused within the parameters of digital technology.


The Rhetoric of Food

The Rhetoric of Food

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  • Author: Joshua Frye
  • Publisher: Routledge
  • ISBN: 0415500710
  • Category : Business & Economics
  • Languages : en
  • Pages : 282

This book focuses on the rhetoric of food and the power dimensions that intersect this most fundamental but increasingly popular area of ideology and practice, including politics, culture, lifestyle, identity, advertising, environment, and economy. The essays visit a rich variety of dominant discourses and material practices through a range of media, channels, and settings including the White House, social movement rhetoric, televisual programming, urban gardens, farmers markets, domestic and international agriculture institutions, and popular culture. Rhetoricians address the cultural, political, and ecological motives and consequences of humanse(tm) strategic symbolizing and attendant choice-making, visiting discourses and practices that have impact onour species in their producing, distributing, regulating, marketing, packaging, consuming, and talking about food. The essays in this book are representative of dominant and marginal discourses as well as perennial issues surrounding the rhetoric of food and include macro-, meso-, and micro-level analyses and case studies, from international neoliberal trade policies to media and social movement discourse to small group and interactional dynamics. This volume provides an excellent range and critical illumination of rhetorice(tm)s role as both instrumental and constitutive force in food representations, and its symbolic and material effects.


The Rhetoric of RHETORIC

The Rhetoric of RHETORIC

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  • Author: Wayne C. Booth
  • Publisher: John Wiley & Sons
  • ISBN: 0470765828
  • Category : Language Arts & Disciplines
  • Languages : en
  • Pages : 224

In this manifesto, distinguished critic Wayne Booth claims that communication in every corner of life can be improved if we study rhetoric closely. Written by Wayne Booth, author of the seminal book, The Rhetoric of Fiction (1961). Explores the consequences of bad rhetoric in education, in politics, and in the media. Investigates the possibility of reducing harmful conflict by practising a rhetoric that depends on deep listening by both sides.


The Rhetoric of Social Intervention

The Rhetoric of Social Intervention

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  • Author: Susan K. Opt
  • Publisher: SAGE
  • ISBN: 1412956897
  • Category : Language Arts & Disciplines
  • Languages : en
  • Pages : 561

The first-ever thorough exploration and discussion of the rhetorical model of social invention [RSI] (initially conceived by rhetorical theorist William R. Brown) for today's students and scholars.


Community Literacy and the Rhetoric of Local Publics

Community Literacy and the Rhetoric of Local Publics

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  • Author: Elenore Long
  • Publisher: Parlor Press LLC
  • ISBN: 1602353190
  • Category : Language Arts & Disciplines
  • Languages : en
  • Pages : 273

Offering a comparative analysis of “community-literacy studies," Community Literacy and the Rhetoric of Local Publics traces common values in diverse accounts of “ordinary people going public.” Elenore Long offers a five-point theoretical framework. Used to review major community-literacy projects that have emerged in recent years, this local public framework uncovers profound differences, with significant consequence, within five formative perspectives: 1) the guiding metaphor behind such projects; 2) the context that defines a “local” public, shaping what is an effective, even possible performance, 3) the tenor and affective register of the discourse; 4) the literate practices that shape the discourse; and, most signficantly, 5) the nature of rhetorical invention or the generative process by which people in these accounts respond to exigencies, such as getting around gatekeepers, affirming identities, and speaking out with others across difference.