Introducing Business English

2015-09-16

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Author: Catherine Nickerson
Publisher: Routledge
ISBN: 1317439260
Category : Language Arts & Disciplines
Languages : en
Pages : 172

Introducing Business English provides a comprehensive overview of this topic, situating the concepts of Business English and English for Specific Business Purposes within the wider field of English for Special Purposes. This book draws on contemporary teaching and research contexts to demonstrate the growing importance of English within international business communication. Covering both spoken and written aspects of Business English, this book: examines key topics within Business English, including teaching Business English as a lingua franca, intercultural business interactions, blended learning and web-based communication; discusses the latest research on each topic, and possible future directions; features tasks and practical examples, a section on course design, and further resources. Written by two leading researchers and teachers, Introducing Business English is a must-read for advanced undergraduate and postgraduate students studying Business English, Business English as a Lingua Franca, and English for Specific Business Purposes.

Introduction to Business English (Words and Their Secrets)

2020-09-13

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Author: Sergio Casado Rodríguez
Publisher: Babelcube Inc.
ISBN: 1071565869
Category : Foreign Language Study
Languages : en
Pages : 21

An ebook designed for those who are interested in perfecting their English, and introducing some of the essential variants, such as English used for business or Business English.

Introduction to Business

2023-05-19

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Author: Lawrence J. Gitman
Publisher:
ISBN: 9781998109319
Category :
Languages : en
Pages : 0

Introducing English Language

2015-07-30

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Author: Louise Mullany
Publisher: Routledge
ISBN: 1317479084
Category : Language Arts & Disciplines
Languages : en
Pages : 375

Routledge English Language Introductions cover core areas of language study and are one-stop resources for students. Assuming no prior knowledge, books in the series offer an accessible overview of the subject, with activities, study questions, sample analyses, commentaries and key readings – all in the same volume. The innovative and flexible ‘two-dimensional’ structure is built around four sections – introduction, development, exploration and extension – which offer self-contained stages for study. Each topic can also be read across these sections, enabling the reader to build gradually on the knowledge gained. Introducing English Language: is the foundational book in the Routledge English Language Introductions series, providing an accessible introduction to the English language contains newly expanded coverage of morphology, updated and revised exercises, and an extended Further Reading section comprehensively covers key disciplines of linguistics such as historical linguistics, sociolinguistics and psycholinguistics, as well as core areas in language study including acquisition, standardisation and the globalisation of English uses a wide variety of real texts and images from around the world, including a Monty Python sketch, excerpts from novels such as Virginia Woolf’s To the Lighthouse, and news items from Metro and the BBC provides updated classic readings by the key names in the discipline, including Guy Cook, Andy Kirkpatrick and Zoltán Dörnyei is accompanied by a website with extra activities, project ideas for each unit, suggestions for further reading, links to essential English language resources, and course templates for lecturers. Written by two experienced teachers and authors, this accessible textbook is an essential resource for all students of the English language and linguistics.

Introducing Business English

2015-09-16

PDF Introducing Business English Download

Author: Catherine Nickerson
Publisher: Routledge
ISBN: 1317439279
Category : Language Arts & Disciplines
Languages : en
Pages : 182

Introducing Business English provides a comprehensive overview of this topic, situating the concepts of Business English and English for Specific Business Purposes within the wider field of English for Special Purposes. This book draws on contemporary teaching and research contexts to demonstrate the growing importance of English within international business communication. Covering both spoken and written aspects of Business English, this book: examines key topics within Business English, including teaching Business English as a lingua franca, intercultural business interactions, blended learning and web-based communication; discusses the latest research on each topic, and possible future directions; features tasks and practical examples, a section on course design, and further resources. Written by two leading researchers and teachers, Introducing Business English is a must-read for advanced undergraduate and postgraduate students studying Business English, Business English as a Lingua Franca, and English for Specific Business Purposes.

Teaching Business English

1994-05-19

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Author: Mark Ellis
Publisher: Oxford University Press
ISBN: 9780194371674
Category : Business & Economics
Languages : en
Pages : 266

Gives background to the business learner's world and strategies for approaching the training task, focusing on the learner's professional knowledge and experience. This book is suitable for teachers, trainers, and course organizers in the field of Business English or considering a move into it.

English for Business Communication

2020-01-06

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Author: Mable Chan
Publisher: Routledge
ISBN: 1351060015
Category : Education
Languages : en
Pages : 287

This textbook provides a comprehensive introduction for students and professionals who are studying English for business or workplace communication and covers both spoken and written English. Based on up-to-date research in business communication and incorporating an international range of real-world authentic texts, this book deals with the realities of communication in business today. Key features of this book include: use of English in social media that reflects recent trends in business communication; coverage of the concept of communicative competence; analysis of email communication; introduction to informal English and English for socialisation as well as goodwill messages, such as thank you or appreciation messages, which are a part of everyday interaction in the workplace; examination of persuasive messages and ways to understand such messages; an e-resources website that includes authentic examples of different workplace genres and a reference section covering relevant research studies and weblinks for readers to better understand the topics covered in each chapter. This book goes beyond the traditional coverage of business English to provide a broad and practical textbook for those studying English in a workplace setting.

Introducing Needs Analysis and English for Specific Purposes

2016-01-08

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Author: James Dean Brown
Publisher: Routledge
ISBN: 1317369998
Category : Language Arts & Disciplines
Languages : en
Pages : 216

Introducing Needs Analysis and English for Specific Purposes is a clear and accessible guide to the theoretical background and practical tools needed for this early stage of curriculum development in ESP. Beginning with definitions of needs analysis and ESP, this book takes a jargon-free approach which leads the reader step-by-step through the process of performing a needs analysis in ESP, including: how to focus a needs analysis according to the course and student level; the selection and sequencing of a wide variety of data collection procedures; analysis and interpretation of needs analysis data in order to write reports and determine Student Learning Outcomes; personal reflection exercises and examples of real-world applications of needs analysis in ESP. Introducing Needs Analysis and English for Specific Purposes is essential reading for pre-service and in-service teachers, and students studying English for Specific Purposes, Applied Linguistics, TESOL and Education.

English for Everyone: Level 1: Beginner, Course Book

2016-06-28

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Author: DK
Publisher: Penguin
ISBN: 0744028043
Category : Foreign Language Study
Languages : en
Pages : 184

Our Course Book (Level 1) is a great reference guide to introduce English for beginners including key language skills, grammar, and vocabulary. Ideal for English test preparations or ESL lesson plans, the Course Book uses visual teaching methods to introduce the English language, reinforced through a variety of exercises and examples when used alongside our Practice Book (Level 1). From introducing yourself and talking about your home, city, and hobbies to expanding your vocabulary and understanding grammar rules, this is a completely comprehensive introduction to learning English. Whether you are looking for ESL teaching materials, or a structured program for adults to learn English as a second language, the English for Everyone Course Books provide: - Sample language examples: New language topics are introduced in context using clear, illustrated, and color-coded explanations - Supporting audio: Extensive English-speaking audio materials integrated into every unit, giving vital oral and listening practice. (All supplementary audio is available on the DK English for Everyone website and IOS/Android App). - Sentence formation guides: Visual break downs of English grammar, showing learners how to recreate even complex English sentences - Visual English vocabulary cues: Lists of useful English words and common phrases with visual aids are available throughout the book - Personalized learning: Write-on lines encourage ESL learners to write their own prompts and translations where needed to help customize English language learning The English for Everyone Level 1 resources cover the skills and topics required for all major global English-language exams and reference frameworks including: - CEFR: A1 - TOEFL (test paper): 0-250 - TOEFL (computer-based test): 0-30 - TOEFL (online test): 0-10 - IELTS: 0-2.5 - TOEIC: 0-200 English for Everyone is a series of guides and practice books that supports English learning for adults from a beginner level, to intermediate, and advanced practical English. Offering an easy-to-follow format that offers guidance for both teaching English as a second or foreign language, and a self-study approach with resources available to improve English speaking, reading, and writing.

Introducing Course Design in English for Specific Purposes

2017-11-06

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Author: Lindy Woodrow
Publisher: Routledge
ISBN: 1351389165
Category : Language Arts & Disciplines
Languages : en
Pages : 274

Introducing Course Design in English for Specific Purposes is an accessible and practical introduction to the theory and practice of developing ESP courses across a range of disciplines. The book covers the development of courses from needs analysis to assessment and evaluation, and also comes with samples of authentic ESP courses provided by leading ESP practitioners from a range of subject and global contexts. Included in this book are: The basics of ESP course design The major current theoretical perspectives on ESP course design Tasks, reflections and glossary to help readers consolidate their understanding Resources for practical ESP course development Examples of authentic ESP courses in areas such as business, aviation and nursing Introducing Course Design in English for Specific Purposes is essential reading for pre-service and in-service teachers, and students studying ESP and applied linguistics.