If You Build It Will They Come?

If You Build It Will They Come?

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  • Author: Rob Adams
  • Publisher: John Wiley and Sons
  • ISBN: 0470610581
  • Category : Business & Economics
  • Languages : en
  • Pages : 60

Know if you'll hit your targets before pulling the trigger on any marketing plan More than sixty five percent of new products are commercial failures, and if you compound this with a recession, now more than ever you can't afford to be wrong. In If You Build It Will They Come, business professor and strategy consultant Rob Adams shows you how to make sure you hit your target market before you spend a lot of money. He shows you the fast, systematic and proven approach of performing Market Validation in advance of making a large product investment. Adams outlines a simple and effective market validation and testing strategy that is proven, giving entrepreneurs and managers the ability to dramatically improve the prospect of product success. He explains how to quickly gather information on competitors, directly interview members of your target market, and figure out what the market really wants to buy, versus what customers say they want. The steps to quickly understanding the viability of your market Where to go to gather the information needed to hit the market requirements How to follow through with the right product launched in the right way Adams cuts through the fancy terms and expensive market research that gives lots of data but no real product oriented information about usage, pricing, features and competitive forces. In the end you'll produce results on your first release of a far more mature product, shipped in a faster timeframe with features customers will actually use. This book is for anyone involved with designing, developing and launching new products. Its examples and advice cover everything from the fledgling start-up that needs their first product to work just to survive to the successful Fortune Class company establishing new worldwide markets. Examples cut across all major industrial sectors including consumer, retail, manufacturing, technology, life sciences and services. This book offers the step-based guidance you need to make sure failure is not an option.


If Your Build It...

If Your Build It...

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  • Author: Dwier Brown
  • Publisher:
  • ISBN: 9780996057103
  • Category : Actors
  • Languages : en
  • Pages : 264

A funny and moving memoir from the actor who played Kevin Costner's father for five minutes at the end of the movie Field of Dreams.


If You Build It, They Will Learn

If You Build It, They Will Learn

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  • Author: Bruce Yeany
  • Publisher: NSTA Press
  • ISBN: 0873552679
  • Category : Education
  • Languages : en
  • Pages : 294

Step-by-step instructions for assembling items such as a jelly jar lightbulb or solar motor and also suggestions for their use in classroom instruction.


Shoeless Joe

Shoeless Joe

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  • Author: W. P. Kinsella
  • Publisher: Rosetta Books
  • ISBN: 0795311710
  • Category : Fiction
  • Languages : en
  • Pages : 262

The novel that inspired Field of Dreams: “A lyrical, seductive, and altogether winning concoction.” —The New York Times Book Review One of Sports Illustrated’s 100 Greatest Sports Books “If you build it, he will come.” When Ray Kinsella hears these mysterious words spoken in the voice of an Iowa baseball announcer, he is inspired to carve a baseball diamond in his cornfield. It is a tribute to his hero, the legendary Shoeless Joe Jackson, whose reputation was forever tarnished by the scandalous 1919 World Series. What follows is a timeless story that is “not so much about baseball as it is about dreams, magic, life, and what is quintessentially American” (The Philadelphia Inquirer). “A triumph of hope.” —The Boston Globe “A moonlit novel about baseball, dreams, family, the land, and literature.” —Sports Illustrated


Enriching Collaboration and Communication in Online Learning Communities

Enriching Collaboration and Communication in Online Learning Communities

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  • Author: Stevenson, Carolyn N.
  • Publisher: IGI Global
  • ISBN: 1522598162
  • Category : Education
  • Languages : en
  • Pages : 339

Effective communication is essential in every organization, including educational institutions. Often, members of the online community work in isolation. Collaboration across varying disciplines and departments can promote unique professional development activities and create a stronger connection to the entire online community. Enriching Collaboration and Communication in Online Learning Communities is a critical scholarly publication that supports communication and collaboration in online settings by focusing on the ways all members of the educational institution can create community to foster personal and professional growth for all. The book takes an in-depth look at communication strategies and challenges including managing conflict, working effectively in virtual teams, critical thinking, intercultural and cross-cultural communication, and online leadership. It is ideal for faculty, teachers, administrators, principles, curriculum developers, professionals, researchers, and students.


Enterprise 2.0

Enterprise 2.0

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  • Author: Andrew McAfee
  • Publisher: Harvard Business Press
  • ISBN: 1422125874
  • Category : Business & Economics
  • Languages : en
  • Pages : 249

In just a few years, Web 2.0 communities have demonstrated astonishing levels of innovation, knowledge accumulation, collaboration, and collective intelligence. Now, leading organizations are bringing the Web's novel tools and philosophies inside, creating Enterprise 2.0.


Finding Organic Church

Finding Organic Church

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  • Author: Frank Viola
  • Publisher: David C Cook
  • ISBN: 0781403529
  • Category : Religion
  • Languages : en
  • Pages : 322

From the bestselling author of Reimagining Church comes an essential guide that provides practical, effective tools for finding vibrant Christian communities. Driven by a passion for the body of Christ, Frank Viola has written some of today's most authoritative and celebrated works on the growing home, organic, and missional church movements. Now Viola shares practical keys to a healthy and successful church plant. Viola contends that many congregations today are struggling to survive, not because of bad planning, but poor planting. He presents an essential guide for starting and nourishing organic churches in any culture. Drawing from both Scripture and a wealth of experience, Viola offers real-world tools, insights, and practical suggestions so churches won't just grow, but thrive.


Disrupting the Digital Humanities

Disrupting the Digital Humanities

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  • Author: Dorothy Kim
  • Publisher: punctum books
  • ISBN: 1947447718
  • Category : Technology & Engineering
  • Languages : en
  • Pages : 516

All too often, defining a discipline becomes more an exercise of exclusion than inclusion. Disrupting the Digital Humanities seeks to rethink how we map disciplinary terrain by directly confronting the gatekeeping impulse of many other so-called field-defining collections. What is most beautiful about the work of the Digital Humanities is exactly the fact that it can't be tidily anthologized. In fact, the desire to neatly define the Digital Humanities (to filter the DH-y from the DH) is a way of excluding the radically diverse work that actually constitutes the field. This collection, then, works to push and prod at the edges of the Digital Humanities - to open the Digital Humanities rather than close it down. Ultimately, it's exactly the fringes, the outliers, that make the Digital Humanities both lovely and rigorous. This collection does not constitute yet another reservoir for the new Digital Humanities canon. Rather, our aim is less about assembling content as it is about creating new conversations. Building a truly communal space for the digital humanities requires that we all approach that space with a commitment to: 1) creating open and non-hierarchical dialogues; 2) championing non-traditional work that might not otherwise be recognized through conventional scholarly channels; 3) amplifying marginalized voices; 4) advocating for students and learners; and 5) sharing generously to support the work of our peers. TABLE OF CONTENTS // Cathy N. Davidson, "Preface: Difference is Our Operating System" Dorothy Kim and Jesse Stommel, "Disrupting the Digital Humanities: An Introduction" I. Etymology Adeline Koh, "A Letter to the Humanities: DH Will Not Save You" Audrey Watters, "The Myth and the Millennialism of 'Disruptive Innovation'" Meg Worley, "The Rhetoric of Disruption: What are We Doing Here?" Jesse Stommel, "Public Digital Humanities" II. Identity Jonathan Hsy and Rick Godden, "Universal Design and Its Discontents" Angel Nieves, "DH as 'Disruptive Innovation' for Restorative Social Justice: Virtual Heritage and 3D Reconstructions of South Africa's Township Histories" Annemarie Perez, "Lowriding through the Digital Humanities" III. Jeremiad Mongrel Coalition Against Gringpo, "Gold Star for You," "Mongrel Dream Library" Michelle Moravec, "Exceptionalism in Digital Humanities: Community, Collaboration, and Consensus" Matt Thomas, "The Trouble with ProfHacker" Sean Michael Morris, "Digital Humanities and the Erosion of Inquiry" IV. Labor Moya Bailey, "#transform(ing)DH Writing and Research: An Autoethonography of Digital Humanities and Feminist Ethics" Kathi Inman Berens and Laura Sanders, "DH and Adjuncts: Putting the Human Back into the Humanities" Liana Silva Ford, "Not Seen, Not Heard" Spencer D. C. Keralis, "Disrupting Labor in Digital Humanities; or, The Classroom Is Not Your Crowd" V. Networks Maha Bali, "The Unbearable Whiteness of the Digital" Eunsong Kim, "The Politics of Visibility" Bonnie Stewart, "Academic Influence: The Sea of Change" VI. Play Edmond Y Chang, "Playing as Making" Kat Lecky, "Humanizing the Interface" Robin Wharton, "Bend Until It Breaks: Digital Humanities and Resistance" VII. Structure Chris Friend, "Outsiders, All: Connecting the Pasts and Futures of Digital Humanities and Composition" Lee Skallerup-Bessette, "W(h)ither DH? New Tensions, Directions, and Evolutions in the Digital Humanities" Chris Bourg, "The Library is Never Neutral" Fiona Barnett, "After the Digital Humanities, or, a Postscript" Conclusion Dorothy Kim, "#DecolonizeDH or A Practical Guide to Making DH Less White"


Deadball

Deadball

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  • Author: David B. Stinson
  • Publisher:
  • ISBN: 9780983668909
  • Category : Baseball stories
  • Languages : en
  • Pages : 331

"Former minor-league baseball player Byron Bennett has a deep and spiritual connection to the game of baseball and its history. He sees things in a way others cannot and believes in things others would not. He thinks the old men working the menial jobs in the dienrs, dives, and graveyards he frequents are not what they seem. They try to fit in, go unnoticed, but Byron suspects thay are not your typical second-career workign stiffs"--Page 4 of cover.


Presentation Zen

Presentation Zen

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  • Author: Garr Reynolds
  • Publisher: Pearson Education
  • ISBN: 0321601890
  • Category : Business & Economics
  • Languages : en
  • Pages : 316

FOREWORD BY GUY KAWASAKI Presentation designer and internationally acclaimed communications expert Garr Reynolds, creator of the most popular Web site on presentation design and delivery on the Net — presentationzen.com — shares his experience in a provocative mix of illumination, inspiration, education, and guidance that will change the way you think about making presentations with PowerPoint or Keynote. Presentation Zen challenges the conventional wisdom of making "slide presentations" in today’s world and encourages you to think differently and more creatively about the preparation, design, and delivery of your presentations. Garr shares lessons and perspectives that draw upon practical advice from the fields of communication and business. Combining solid principles of design with the tenets of Zen simplicity, this book will help you along the path to simpler, more effective presentations.