Graphic Design Basics

Graphic Design Basics

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  • Author: Amy E. Arntson
  • Publisher:
  • ISBN: 9781111354312
  • Category : Advertising layout and typography
  • Languages : en
  • Pages : 242

GRAPHIC DESIGN BASICS, International Edition combines design principles, history, and current technology to present students a comprehensive introduction to the field of graphic design. Keeping pace with rapid changes in the field of design, while maintaining a consistently high academic quality, the text emphasizes design structure, visual perception and digital design, with a wide range of visuals from throughout design history, as well as the latest contemporary illustrations. Each chapter provides assignments with student sample solutions and critique sections to help students apply the concepts and assess their work. This market leader’s interwoven combination of concept, history, and practice rarely found in other graphic design texts has been enriched by integrating material specific to digital design. The accompanying Premium Website offers students bonus images, interviews with artists featured in the text, additional projects, studio techniques and research links.


Design for Communication

Design for Communication

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  • Author: Elizabeth Resnick
  • Publisher: John Wiley & Sons
  • ISBN: 9780471418290
  • Category : Design
  • Languages : en
  • Pages : 270

Complete coverage of basic design principles illustrated by student examples Design for Communication offers a unique approach to mastering the basic design principles, conceptual problem-solving methods, and critical-thinking skills that distinguish graphic designers from desktop technicians. This book presents forty-two basic to advanced graphic design and typography assignments collaboratively written by college educators to teach the fundamental processes, concepts, and techniques through hands-on applications. Each assignment is illustrated with actual student solutions, and each includes a process narrative and an educator's critical analysis revealing the reasoning behind the creative strategies employed by each individual student solution. Assignments are organized from basic to advanced within six sections: * The elements and principles of design * Typography as image * Creative word play * Word and image * Grid and visual hierarchy * Visual advocacy Design for Communication is a highly visual resource of instruction, information, ideas, and inspiration for students and professionals.


The Fundamentals of Graphic Design

The Fundamentals of Graphic Design

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  • Author: Gavin Ambrose
  • Publisher: Bloomsbury Publishing
  • ISBN: 2940439036
  • Category : Design
  • Languages : en
  • Pages : 194

The Fundamentals of Graphic Design explores key aspects of design, including typography, art direction, production and finishing, environmental design, and self-promotion. It also examines the broader implications of graphic design, including social responsibility, its role in art and its future. The book places graphic design in its socio-historical context, discussing its influences and development. It is an ideal guide for anyone starting out or seeking a role in the world of graphic design.


The Non-designer's Design Book

The Non-designer's Design Book

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  • Author: Robin Williams
  • Publisher: Pearson Education
  • ISBN: 0133966151
  • Category : Art
  • Languages : en
  • Pages : 241

This guide provides a simple, step-by-step process to better design. Techniques promise immediate results that forever change a reader's design eye. It contains dozens of examples.


Graphic Design

Graphic Design

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  • Author: Ellen Lupton
  • Publisher: Chronicle Books
  • ISBN: 1616893443
  • Category : Design
  • Languages : en
  • Pages : 250

How do designers get ideas? Many spend their time searching for clever combinations of forms, fonts, and colors inside the design annuals and monographs of other designers' work. For those looking to challenge the cut-and-paste mentality there are few resources that are both informative and inspirational. In Graphic Design: The New Basics, Ellen Lupton, best-selling author of such books as Thinking with Type and Design It Yourself, and design educator Jennifer Cole Phillips refocus design instruction on the study of the fundamentals of form in a critical, rigorous way informed by contemporary media, theory, and software systems


The Language of Graphic Design

The Language of Graphic Design

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  • Author: Richard Poulin
  • Publisher:
  • ISBN: 1592538258
  • Category : Art
  • Languages : en
  • Pages : 291

'The Language of Graphic Design' provides graphic design students and practitioners with an in-depth understanding of the fundamental elements and principles of their language, what they are, why they are important and how to use them effectively.


Design Basics Made Easy

Design Basics Made Easy

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  • Author: Aaron Miller
  • Publisher: Made Easy (Art)
  • ISBN: 9781786641700
  • Category : Design
  • Languages : en
  • Pages : 0

Graphic design is as important today, as it was before the computer, the ipad and the internet. Understanding colour, spatial relationships, how to work with images and fonts are critical to any form of successful design: a poster, a newsletter, a book cover, an advert, a website. It's so easy now to create something, using all the powerful software tools but this clear and accessible new book shows you how to make careful judgements, how to work with printers, how to source materials, and how to brief others. Perfect for those exploring design, at any level, and in every form.


The Fundamentals of Creative Design

The Fundamentals of Creative Design

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  • Author: Gavin Ambrose
  • Publisher: A&C Black
  • ISBN: 2940411611
  • Category : Design
  • Languages : en
  • Pages : 196

Introduces students to the various aspects of the graphic design. This title provides a fresh introduction to the key elements of the discipline and looks at the following topics: design thinking, format, layout, grids, typography, colour, image and print and finish.


Graphic Design: The New Basics

Graphic Design: The New Basics

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  • Author: Ellen Lupton
  • Publisher: Princeton Architectural Press
  • ISBN: 9781616893255
  • Category : Design
  • Languages : en
  • Pages : 0

Our bestselling introduction to graphic design is now available in a revised and updated edition. In Graphic Design: The New Basics, bestselling author Ellen Lupton (Thinking with Type, Type on Screen) and design educator Jennifer Cole Phillips explain the key concepts of visual language that inform any work of design, from logo or letterhead to a complex website. Through visual demonstrations and concise commentary, students and professionals explore the formal elements of twodimensional design, such as point, line, plane, scale, hierarchy, layers, and transparency. This revised edition replaces sixty-four pages of the original publication with new content, including new chapters on visualizing data, typography, modes of representation, and Gestalt principles, and adds sixteen pages of new student and professional work covering such topics as working with grids and designing with color.


Drawing for Graphic Design

Drawing for Graphic Design

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  • Author: Timothy Samara
  • Publisher: Rockport Publishers
  • ISBN: 1610584112
  • Category : Design
  • Languages : en
  • Pages : 192

Here is a complete, comprehensive drawing reference for design students and professionals alike who want to implement drawing as a professional tool. In Drawing for Graphic Design, Timothy Samara empowers readers to add drawing to their design vocabulary, featuring case studies of commercial projects from start to finish along with a showcase of real-world projects that integrate drawing as an intrinsic part of their visual communication. Filled with original author drawings and sketches, it’s a must-have reference that will benefit designers of all levels.