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Do you want to master the art of seduction for social good? Date Your Donors teaches you how to approach the most attractive charitable partners, make them fall in love with your mission, and say "I Do" when you ask them for their time and money.
Small donors are at least as important to charitable organizations as large donors, and the author presents ideas and procedures to reward them and gain their ongoing support.
Boost Your Nonprofit's Success! Written by a sterling group of experts for their nonprofit peers, Major Donors: Finding Big Gifts in Your Database and Online supplies all types of nonprofit organizations with the best strategies for navigating the ever-changing world of fundraising on the Internet. Truly international in its examples, research, advice, and knowledge, this book is rich with avenues and ideas about approaching prospective givers--and generous with cross-cultural tips about conducting cultivation and solicitation in various countries. "At last, a practical book that helps us move our thinking in the critical future area of major gift fundraising. As one of the oldest techniques in the fundraiser's armory, we have sat for too long using the same frameworks and techniques; this book offers new thinking, new insights, and new approaches that will help fundraisers harness the potential of the growing band of high-net-worth individuals within their country and internationally. This book is packed with up-to-the-minute, practical information that will enhance existing major gift programs as much as it will help beginners get their head around where to start." --Tony Elischer, Managing Director, THINK Consulting Solutions "Institutional advancement is a deeply personal process that requires in-depth understanding of our supporters, to the degree to which specific aspects of our own priorities reflect our donors' personal aspirations and interests. Prospect research is indispensable to this process and to identifying possible supporters from thousands of possible donors--it would have been impossible for the University of Toronto campaign to have succeeded in the absence of our investment in prospect research." --Dr. Jon S. Dellandrea, Pro-Vice-Chancellor, Development and External Affairs, University of Oxford "Major Donors offers some of the best advice from some of the world's leading prospect researchers, and it will help you to become a much better fundraiser. It is a great resource and an important part of any fundraising library. When you follow the advice in this book, you will raise much more money." --Harvey McKinnon, President, Harvey McKinnon Associates author of Hidden Gold and How Today's Rich Give, and coauthor of the international bestseller The Power of Giving
The world of the golden donors-the rich and influential philanthropic foundations-is quite likely the least known and yet most pervasive of all the invisible money and power networks in America. Nielsen explores the 36 largest of the 22,000 currently active foundations. He takes the reader inside each of the giants to analyze its people, policies, and performance. From the most famous, Ford and MacArthur, to the most obscure, Mabee and Moody, the author lets in daylight and lets out the bats as well as the butterflies. Golden Donors is a journey through 36 fiefdoms, each of which controls upwards of $250 million dollars, beyond the reach of the IRS, in order to encourage medical research, support cultural and artistic endeavors, and not least, to buttress immensely expensive educational institutions. Which of the great foundations in recent years have been spectacular successes and which are failures? Is today's leadership in the third-stream economy equal to the task? Are foundations, seedbeds or killing grounds of new social and political ideas? And what is the federal government, and a variety of administrations, doing to help or harm this new economy? Nielsen provides many surprising and some quite startling answers for the millions of Americans whose lives the golden donors directly or indirectly affect. When Golden Donors first appeared, A. Bartlett Giamatti praised it as an historical guide, a shrewd critique, and an impassioned warning. "This remarkable book on the nation's largest foundations must be read by anyone concerned with America's unique not-for-profit sector and the quality of our national life." Kingman Brewster saw the book as "a revealing mirror held up to the faces of big philanthropy...a must book for foundation creators and leaders." Thornton F. Bradsahw said, "Golden Donors describes the large American foundations, what they are how they got that way, and wherein lies their strength and their potential. The book is wise, witty, and perceptive-indispensable reading." Waldemar A. Nielsen was born in Pennsylvania, educated in Missouri and was a Rhodes Scholar at Oxford University. He served as a naval officer, diplomat, expert on Africa, foundation officer and trustee, and foreign affairs analyst. He has written for The New Yorker, Harper's, and other publications. A leading counselor on philanthropy policy, Nielsen has advised a number of present and former clients, including John D. Rockefeller 3rd, J. Paul Getty, and Robert O. Anderson, as well as major corporations and foundations.
Why should I give you my hard-earned money? Effective fundraisers answer this essential question every time they ask for a gift. What's their secret to success? They have a winning case for support. As Tom Ahern, America's premier fundraising writer, makes clear, a case isn't some fancy argument you only develop for capital campaigns, when you're chasing millions. Successful donor newsletters, websites, annual reports, donor acquisition programs, email, direct mail, advertising, planned giving programs, and, yes, capital campaigns, too all have one thing in common: behind each stands a well-reasoned, emotionally satisfying case for support. Donors are sure to have questions. Your case gives you great answers. Complements Ahern's acclaimed book, How to Write Fundraising Materials that Raise More Money.--Amazon.com.
A practical guide to philanthropy at all levels of giving that seeks to educate and inspire A majority of American households give to charity in some form or another--from local donations to food banks, religious organizations, or schools, to contributions to prevent disease or protect basic freedoms. Whether you're in a position to give $1 or $1 million, every giver needs to answer the same question: How do I channel my giving effectively to make the greatest difference? In Giving Done Right, Phil Buchanan, the president of the Center for Effective Philanthropy, arms donors with what it takes to do more good more quickly and to avoid predictable errors that lead too many astray. This crucial book will reveal the secrets and lessons learned from some of the biggest givers, from the work of software entrepreneur Tim Gill and his foundation to expand rights for LGBTQ people to the efforts of a midwestern entrepreneur whose faith told him he must do something about childhood slavery in Ghana. It busts commonly held myths and challenging the idea that "business thinking" holds the answer to effective philanthropy. And it offers the intellectual frameworks, data-driven insights, tools, and practical examples to allow readers to understand exactly what it takes to make a difference.
"The Storytelling Non-Profit is a portable consultant for fundraisers, communicators and executive directors who want to tell great stories. In this book, professionals will learn a process for telling a story that inspires and resonates with a target audience."--Back cover.
"A unique book with a unique approach, this is destined to become a classic." --Charitable Gift Planning News In this deeply humane and informative book, Douglas White deftly weaves together personal insight and level-headed advice in a probing look at the human side of planned giving. He helps you understand, develop, and use the interpersonal skills that are an essential part of every successful planned giving officer's art. White provides practical answers to such crucial questions as: How do I successfully approach a prospect for a planned gift? What are the steps to building a prospect's trust and instilling a sense of mission? How can I tell if I'm being too aggressive--or not aggressive enough? How do I handle a donor's lawyer and other advisors who don't support the gift? Tracing the entire process of acquiring a planned gift from the first phone call to managing the gift's assets, White offers many helpful pointers on how to deal with donors, their families, and their professional advisors, as well as executive directors and board members within your organization. He also helps you translate technical knowledge into planned gifts that are better for both donors and charities. The first book to take you beyond the mere mechanics and into the very soul of planned giving, The Art of Planned Giving is an important working resource for planned giving officers, fund-raising professionals and consultants, as well as nonprofit executives and board members.
"Supported by dozens of studies over twenty years involving tens of thousands of donors, 'Donor-Centered Fundraising' paints a candid picture of why donors stop giving, and what it will take to preserve their ongoing loyalty in the future. In clear language and backed by statistical evidence, the book explores the pitfalls of the fundraising industry's traditional approaches to donor communication and recognition and clarifies what donors want but seldom get from the charities they support."--Publisher description.
