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24 compact units cover a wide range of practical scenarios, such as meeting and greeting guests, taking orders at breakfast and at the bar, handling guest complaints and dealing with guest requests. 4-page unit includes an easy-to-follow photo story that deals with the topic of the unit and introduces key functional language.
This unique self-study course is for elementary-level adults who need English for the hospitality industry, such as workers in hotels and restaurants. Ideal for front-line staff who need to communicate confidently in English to maintain good customer relations. 24 compact units cover a wide range of practical scenarios, such as meeting and greeting guests, taking orders at breakfast and at the bar, handling guest complaints and dealing with guest requests. 4-page unit includes an easy-to-follow photo story that deals with the topic of the unit and introduces key functional language. The pocket-sized course book also contains vocabulary lists for quick reference, practical examples of typical emails, an answer key and a pronunciation guide to further aid the self-study learner. The audio CD provides valuable listening practice to accompany each unit.
Hotel London: How Victorian Commercial Hospitality Shaped a Nation and Its Stories examines Victorian London's grand hotels as both an institution and a culture intimately connected to the urban landscape. In her new study, Barbara Black argues that London's grand hotels provided an essential space for socializing, fashioned by concerns relating to class, gender, and nationality. Rooted in Walter Benjamin's "new velocities" of the nineteenth century and Wayne Koestenbaum's hotel theory, Hotel London explores how the emergence of the grand hotel as a physical and metaphorical space helped to construct a consumer economy that underscored London's internationalism and, by extension, England's global status. Incorporating the works of Oscar Wilde, Henry James, Wilkie Collins, Arnold Bennett, Florence Marryat, and Marie Belloc Lowndes, as well as contemporary depictions of the hotels in Mad Men, American Horror Story, and The Grand Budapest Hotel, Black examines how the hotel supported a corporate identity that would ultimately assist in the rise of modern capitalist structures and the middle class. In this way, Hotel London exposes the aggravations of class stratifications through the operations of status inside hotel life, giving a unique perspective on Victorian London that could only come from the stories of a hotel.
In the bestselling tradition of The HP Way, The Spirit to Serve describes how one of the most successful hoteliers of the twentieth century built Marriott International from a respectable $50-million-a-year enterprise into the mammoth $9-billion multinational giant of today. Told in the words of J. W. Marriott, Jr., The Spirit to Serve distills years of hard-earned wisdom and experience into twelve timeless lessons that managers at any level can implement in their own business lives.
From restaurants to resorts, the hospitality industry demands strong operations management to delight guests, develop employees, and deliver financial returns. This introductory textbook provides students with fundamental techniques and tools to analyse and improve operational capabilities of any hospitality organization.
The English of Tourism is a collection of essays on the English specific to the Tourism Industry. The approach is a linguistic one: the different aspects of the English used in the field of tourism (tourism industry, types of tourism, travel agencies, Internet sites of travel agencies, eco-tourism, travel) and in tourism-related fields (accommodation, advertising, entertainment, food services, hospitality, transportation) are analysed from a morphological (combination, derivation), syntactical (nominal phrases, verbal phrases), lexical and lexicographical, semantic (homonymy, semantic fields, synonymy, terminology), pragmatic (academic discourse, idiom, metaphor), etymological (etymon, Latin heritage), and contrastive (Croatian–Romanian, English–Croatian, English–Romanian, French–English, Romanian–English) points of view. This book will appeal to people employed in industries including hotels, transportation, events, food and beverage, parks and recreation, as well as to professors, researchers, students, and translators from Croatian-, English-, French-, and Romanian-speaking countries, active in their own countries or abroad. The types of academic readership it will appeal to include: academic teaching staff, researchers and students in the field of tourism, of tourism-related fields – accommodation, advertising, entertainment, food services, hospitality, and transportation – and of languages.
English for Tourism and Hospitality in Higher Education Studies The Garnet Education English for Specific Academic Purposes series won the Duke of Edinburgh English Speaking Union English Language Book Award in 2009. English for Tourism and Hospitality is a skills-based course designed specifically for students of tourism and hospitality who are about to enter English-medium tertiary level studies. It provides carefully graded practice and progressions in the key academic skills that all students need, such as listening to lectures and speaking in seminars. It also equips students with the specialist language they need to participate successfully within a tourism and hospitality faculty. Extensive listening exercises come from tourism and hospitality lectures, and all reading texts are taken from the same field of study. There is also a focus throughout on the key tourism and hospitality vocabulary that students will need. Listening: how to understand and take effective notes on extended lectures, including how to follow the argument and identify the speaker's point of view. Speaking: how to participate effectively in a variety of realistic situations, from seminars to presentations, including how to develop an argument and use stance markers. Reading: how to understand a wide range of texts, from academic textbooks to Internet articles, including how to analyze complex sentences and identify such things as the writer's stance. Writing: how to produce coherent and well-structured assignments, including such skills as paraphrasing and the use of the appropriate academic phrases. Vocabulary: a wide range of activities to develop students' knowledge and use of key vocabulary, both in the field of tourism and hospitality and of academic study in general. Vocabulary and Skills banks: a reference source to provide students with revision of the key words and phrases and skills presented in each unit. Full transcripts of all listening exercises. The Garnet English for Specific Academic Purposes series covers a range of academic subjects. All titles present the same skills and vocabulary points. Teachers can therefore deal with a range of ESAP courses at the same time, knowing that each subject title will focus on the same key skills and follow the same structure. Key Features Systematic approach to developing academic skills through relevant content. Focus on receptive skills (reading and listening) to activate productive skills (writing and speaking) in subject area. Eight-page units combine language and academic skills teaching. Vocabulary and academic skills bank in each unit for reference and revision. Audio CDs for further self-study or homework. Ideal coursework for EAP teachers. Extra resources at www.garnetesap.com
REVENUE MANAGEMENT FOR THE HOSPITALITY INDUSTRY Explore intermediate and advanced topics in the field of revenue management with this up-to-date guide In the newly revised second edition of Revenue Management for the Hospitality Industry, an accomplished team of industry professionals delivers a comprehensive and insightful review of hospitality pricing and revenue optimization strategies. The book offers realistic industry examples from hotels, restaurants, and other hospitality industry segments that use differential pricing as a major revenue management tool. The authors discuss concepts critical to the achievement of hospitality professionals’ revenue management goals and include new examinations of the growing importance of effective data collection and management. A running case study helps students learn how to incorporate the revenue management principles and strategies included in the book’s 14 chapters. Written for students with some prior knowledge and understanding of the hospitality industry, the new edition also includes: A brand-new chapter on data analysis and revenue management that addresses many of the most important data and technology-related developments in the field, including the management of big data, data safety, and data security In-depth discussions of revenue management topics including Net Revenue Per Available Room, Direct Revenue Ratio, and other KPIs Major changes to the book’s instructor support materials and an expansion of the instructor’s test bank items and student exercises. An indispensable resource for students taking courses in hospitality management or business administration, Revenue Management for the Hospitality Industry, Second Edition is also ideal for managers and executives in the hospitality industry.
