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In this book, the author shares his techniques for tight, clear, easy-to-read, effective writing. The book includes tips on writing to people for whom English is not their mother tongue, how to write business proposals, articles, and manuals.
This book contains business communication information that may not have been taught in college–information that has been accumulated over years of business experience and teaching. Anyone can read these brief tips to learn how to better communicate in business while saving the time that might have been invested in reading many books. The tips cover the fundamental areas of writing, speaking, and interpersonal communication, as well offer general business communication advice. Each tip is a practical application that can be implemented immediately. Each tip is also illustrated by a story from the author’s work life in various industries. Lastly, the book also lays a foundation for an understanding of how the brain influences all communication.
101 ways to improve your communication in business english aporta consejos y casos prácticos sobre cómo mejorar el inglés para personas que lo necesitan para su trabajo. Este libro contiene un resumen de lo aprendido por su autor durante veinte años dedicado a la enseñanza de inglés de negocios a las empresas. Incluye consejos prácticos sobre aspectos como la elección del método que mejor se adapta a sus necesidades, el número de horas que necesitará para llegar a su objetivo, cómo enfrentarse a sus debilidades en el inglés, cómo manejarse en reuniones, cómo utilizar metáforas para convencer y qué hacer para comprender mejor el inglés oral, entre otras. • Libro con estrategias claras para mejorar su comunicación en el inglés dentro del ámbito de los negocios. • Dominar el idioma inglés en el mundo de los negocios le abrirá nuevas puertas a nivel profesional.
The classic text on writing well, now refreshed and updated—an essential text for writers of all ages. This is the one guide that anyone who writes—whether student, businessperson, or professional writer—should keep on his or her desk. Filled with professional tips and a wealth of instructive examples, 100 Ways to Improve Your Writing can help solve any writing problem. In this compact, easy-to-use volume you'll find the eternal building blocks of good writing—from grammar and punctuation to topic sentences—as well as advice on challenges such as writer's block and creating a strong title. It is a must-have resource—perfect for reading cover to cover, or just for keeping on hand for instant reference—now updated and refreshed for the first time.
Have you ever embarrassed yourself by making a grammatical error in an important interview or conversation? Crisp how-to tips and techniques are presented bullet style for beginners and pros alike. Discover your strong points and areas that need attention. Learn what works and what's holding you back. Works in the boardroom as well as the bedroom for improved results.
DON'T LET YOUR WRITING HOLD YOU BACK. When you’re fumbling for words and pressed for time, you might be tempted to dismiss good business writing as a luxury. But it’s a skill you must cultivate to succeed: You’ll lose time, money, and influence if your e-mails, proposals, and other important documents fail to win people over. The HBR Guide to Better Business Writing, by writing expert Bryan A. Garner, gives you the tools you need to express your ideas clearly and persuasively so clients, colleagues, stakeholders, and partners will get behind them. This book will help you: • Push past writer’s block • Grab—and keep—readers’ attention • Earn credibility with tough audiences • Trim the fat from your writing • Strike the right tone • Brush up on grammar, punctuation, and usage
