Stop Selling and Start Leading

2018-02-08
Stop Selling and Start Leading

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  • Author: James M. Kouzes
  • Publisher: John Wiley & Sons
  • ISBN: 1119446317
  • Category : Business & Economics
  • Languages : en
  • Pages : 224

Make extraordinary sales happen! In the Age of the Customer, sales effectiveness depends mightily on the buyer experience. Despite nearly-universal agreement on the need for creating value in every step of the buyer’s journey, sellers continue to struggle with how to create that value and connect meaningfully with buyers. New research bridges the gap and reveals the behavioral blueprint for sellers that makes buyers more likely to meet with them — and more likely to buy from them. In Stop Selling & Start Leading, you’ll discover that the very same behaviors that make leaders more effective also work to make sellers more effective, too. This critical shift in the selling mindset, and in the sales role itself, is the key to boosting your overall sales effectiveness. • Inspire, challenge, and enable buyers • Change your behavior to build trust and increase sales • Step into your leadership potential • See yourself the way your buyers do • Feel good about selling again When you’re aiming for quota attainment and real connections with buyers, this book gives you the confidence and skills you need.

Stop Selling, Start Partnering

1996-01-19
Stop Selling, Start Partnering

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  • Author: Larry Wilson
  • Publisher: John Wiley & Sons
  • ISBN: 9780471147411
  • Category : Business & Economics
  • Languages : en
  • Pages : 326

"There's only one Larry Wilson . . . number one when it comes tothe art of selling." --Warren Bennis, University Professor andDistinguished Professor of Business Administration University ofSouthern California "Stop Selling, Start Partnering will help you take a fresh look atyour selling activities whether you are in the boardroom, face toface with customers, or anywhere in between."--Harvey Mackay,Author of Swim with the Sharks "Regardless of your position within the company, your task in thesecond half of these unforgiving '90s will be to help your companylearn how to get, how to treat, and how to keep customers. ReadLarry's new book and you will be much better prepared to accomplishthis mission."--Lou Pritchett, Former VP of Sales and CustomerDevelopment, Procter & Gamble Stop Selling, Start Partnering outlines a fresh approach to findingand keeping customers through powerful, long-lasting partnerships.Drawing on his extensive experience with companies such as Kodak,US West, Saturn, and Baxter Healthcare, Larry Wilson showsmanagers, executives, and salespeople how to design and nurture"customer-keeping" organizations. Filled with smart advice andpractical customer partnering guidelines, Stop Selling, StartPartnering redefines the new success factors for every organizationthat faces the daily challenge of finding and keeping customers.

Selling Sucks

2007-08-17
Selling Sucks

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  • Author: Frank J. Rumbauskas, Jr.
  • Publisher: John Wiley & Sons
  • ISBN: 0470149078
  • Category : Business & Economics
  • Languages : en
  • Pages : 178

Praise for Selling Sucks "Whew! A terrific new book that blows the lid off the old-school methods of selling-which don't work anymore-and shows you how to make sales almost like magic! I love this book!" —Joe Vitale, author of The Attractor Factor and many other books "I love to buy, so I'm going to give every salesperson I know a copy of this book. Maybe they'll finally stop the old-school, hard-sell shtick that compels me (and everyone else) not to buy." —Michael Port, bestselling author of Book Yourself Solid "Selling sucks, but making sales doesn't. Read Frank's book to learn the crucial difference that will almost certainly mean success or failure for your business in the new era of commerce." —Mark Joyner, bestselling author of Simpleologywww.simpleology.com "Ready to join the ranks of the top sales pros? Buy Selling Sucks. Apply its lessons. Then watch your results go through the roof." —Randy Pennington, author of Results Rule! "Rumbauskas has the ability to overcome the obvious and allow his readers to look at sales in a new dimension. While many people focus on sales tricks, Rumbauskas shows, in great detail, how to get your prospects to buy because they come to you informed and trustful of you before you even say 'hello.' He's one of those guys I listen to every time he speaks. He speaks out of tested methods and not opinion. Prior to marketing online, I spent fourteen years running some of the largest automobile dealerships in the USA. This is one book I would make recommended reading for every person who wants to become an elite sales professional. Selling Sucks is a money-making winner." —Mike Filsaime, MikeFLive.com "Selling Sucks is a must-read for any entrepreneur who wants to run a high-profit, high-integrity business. Rumbauskas's advice is inspiring, clear, and more importantly, easy to implement. It's honestly one of the best how-to self-marketing books on the market. Get this book now if you're serious about exploding your sales and making more money." —Marie Forleo, author and Fox News Online Life Coach www.thegoodlife-inc.com "Rumbauskas has written an indispensable guide to moving from an average salesperson to a top sales pro. This is a must-read for anyone serious about their sales career." —Paul McCord, author of Creating a Million-Dollar-a-Year Sales Income

Stop Acting Like a Seller and Start Thinking Like a Buyer

2010-12-28
Stop Acting Like a Seller and Start Thinking Like a Buyer

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  • Author: Jerry Acuff
  • Publisher: John Wiley & Sons
  • ISBN: 1118044835
  • Category : Business & Economics
  • Languages : en
  • Pages : 276

Praise for stop acting like a seller and Start Thinking Like a Buyer "Stop Acting Like a Seller and Start Thinking Like a Buyer is a book that teaches you emphatically that 'words matter.' If you want to set yourself apart from others, whether you're selling a product or a concept, this is a book to read. Not only will you learn how to prepare for sales success, you will learn how to be far more effective by thinking like a buyer." —Theresa Martinez, Brand Director, Roche Laboratories "This book shares a great commonsense approach to developing a new sales attitude and mindset that will work no matter what you're selling. Jerry has successfully articulated a powerful and unique formula for sales greatness." —Duggar Baucom, head basketball coach, Virginia Military Institute "This is a book for people who truly want to have incredible success in sales. Thinking like a buyer is the most powerful way to help customers and prospects think differently about you and your product. This book shows you exactly how to make that happen in a step-by-step way. If you want to learn how to guarantee your success in selling or influencing, this is a book you must read." —Dan C. Weilbaker, PhD, McKesson Professor of Sales, Northern Illinois University "A mind shift takes place when you read Acuff's book and realize 'it's all about them.' The book helps you understand human psychology and behavior and gives you the practical tips, encouragement, and examples to help you stand out and be valued by your customers regardless of what you're selling." —Charlene Prounis, Managing Partner, Flashpoint Medica

Stop Selling and Start Caring

2011-06-01
Stop Selling and Start Caring

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  • Author: Michael S. Miller
  • Publisher: E-Booktime, LLC
  • ISBN: 9781608622931
  • Category : Business & Economics
  • Languages : en
  • Pages : 232

If I had to choose a word that describes this book, it would be CHANGE. About 80% of deals are lost over the phone. Of those prospects who do walk through our doors, we are losing 70-75% of them. The industry needs a transformation, and we need it now. People buy on emotions, yet the majority of us sell to the logic. The solution is to stop worrying about the ¿money¿ side of the sell and focus on the prospect. If you genuinely care about helping the prospect, the ¿sell¿ will take care of itself.As a sequel to ¿Selling at Combat Speed,¿ Mike takes the same concepts and applies them specifically to the senior living industry. In ¿Stop Selling and Start Caring,¿ you will be introduced to new concepts and skills that will require you to change your current habits and ways of thinking. The stories and statistics are real. The results are real. The challenging yet rewarding journey is real. The transformation of the industry starts with a personal commitment to change. It will not be easy. You will fail along the way. Few will reach their full potential. Those who learn how to fail and accept failure as a natural stepping stone to success will be victorious. The choice is yours and yours alone. Today is the day. Right now is the time. Be bold. Be different. Choose to stop selling and start caring.

Stop Selling and Start Leading

2018-03-13
Stop Selling and Start Leading

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  • Author: James M. Kouzes
  • Publisher: John Wiley & Sons
  • ISBN: 1119446287
  • Category : Business & Economics
  • Languages : en
  • Pages : 227

NAMED THE #3 TOP SALES BOOK OF 2018! Make extraordinary sales happen! In the Age of the Customer, sales effectiveness depends mightily on the buyer experience. Despite nearly-universal agreement on the need for creating value in every step of the buyer’s journey, sellers continue to struggle with how to create that value and connect meaningfully with buyers. New research bridges the gap and reveals the behavioral blueprint for sellers that makes buyers more likely to meet with them — and more likely to buy from them. In Stop Selling & Start Leading, you’ll discover that the very same behaviors that make leaders more effective also work to make sellers more effective, too. This critical shift in the selling mindset, and in the sales role itself, is the key to boosting your overall sales effectiveness. • Inspire, challenge, and enable buyers • Change your behavior to build trust and increase sales • Step into your leadership potential • See yourself the way your buyers do • Feel good about selling again When you’re aiming for quota attainment and real connections with buyers, this book gives you the confidence and skills you need.

Stop Marketing, Start Selling

2015-09-04
Stop Marketing, Start Selling

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  • Author: Shaun Tinney
  • Publisher:
  • ISBN: 9780692503003
  • Category :
  • Languages : en
  • Pages : 196

Your guide to doubling online leads, customers, and revenue. The basic value proposition of any business is to help people get what they want. A website is no different. Nobody watches TV for the commercials, or visits your website to check out your latest marketing campaigns. If they're on your site, your marketing worked. Now it's time to help them get what they came for. The partners at The Good (http: //thegood.com), an ecommerce and lead generation advisory, have condensed their learnings from over a decade in the ecommerce space. Their battle tested process for growing online revenues for brands large and small is shared in this comprehensive and actionable path to doubling online leads, customers and revenue. This book offers a step by step guide to making websites that convert. "In the age of empowered customers the best possible business case is to put the needs of your customers first. This book is a practical, no-nonsense approach to doing just that. It may not always tell you what you want to hear, but it certainly tells you what you need to hear." -Gerry McGovern, Author, CEO of Customer Carewords "When you invite guests to your house, you want them to enjoy themselves and leave happy. You should have the same mindset with your website. In this book, The Good shows you how to create a customer experience that converts." -Stephen Lease, Founder, Simplify & Go

Everyday People, Extraordinary Leadership

2021-01-20
Everyday People, Extraordinary Leadership

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  • Author: James M. Kouzes
  • Publisher: John Wiley & Sons
  • ISBN: 1119687012
  • Category : Business & Economics
  • Languages : en
  • Pages : 247

Learn how you can tackle everyday leadership challenges regardless of your title, position, or authority with this insightful resource A book about leadership for people who are not in formal or hierarchical leadership positions, Everyday People, Extraordinary Leadership provides readers with a comprehensive and practical approach to addressing leadership challenges, no matter the setting or circumstance. Esteemed scholars and sought-after consultants Jim Kouzes and Barry Posner adapt their trademark The Five Practices of Exemplary Leadership® framework to today’s more horizontal workplace, showing people that leadership is not about where you are in the organization; it’s about how you behave and what you do. Everyday People, Extraordinary Leadership draws on the authors’ deep well of research and practical experience to cover key subjects: The essence of making a difference in any role, setting, or situation The difference between positions of authority and leadership The importance of self-development in leadership development This book is perfectly applicable and accessible for anyone who wants to improve their own leadership potential and who isn’t yet in an official leadership role. Everyday People, Extraordinary Leadership offers authoritative new insights, original case studies and examples, and practical guidance for those individuals who want to make a difference. You supply the will, and this book will supply the way.

Stop Selling. Start Helping.

2016-04-14
Stop Selling. Start Helping.

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  • Author: Matt White
  • Publisher: Createspace Independent Publishing Platform
  • ISBN: 9781530431342
  • Category :
  • Languages : en
  • Pages : 180

TRADITIONAL SELLING DOESN'T WORK ANY MORE! Did you know that more than 70 percentof the buying decision takes place BEFORE you even know a prospect exists? That's why the traditional sales process doesn't work. In this book, you'll learn: - Why traditional selling doesn't work any more... - The new way consumers (both B2B and B2C) are buying... - Why NO ONE CARES about your product... - How to build credibility and trust in this new world of buying & selling... - And much, much more!"

Leadership on the Line, With a New Preface

2017-06-20
Leadership on the Line, With a New Preface

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  • Author: Ronald Heifetz
  • Publisher: Harvard Business Press
  • ISBN: 1633692841
  • Category : Business & Economics
  • Languages : en
  • Pages : 288

The dangerous work of leading change--somebody has to do it. Will you put yourself on the line? To lead is to live dangerously. It's romantic and exciting to think of leadership as all inspiration, decisive action, and rich rewards, but leading requires taking risks that can jeopardize your career and your personal life. It requires putting yourself on the line, disrupting the status quo, and surfacing hidden conflict. And when people resist and push back, there's a strong temptation to play it safe. Those who choose to lead plunge in, take the risks, and sometimes get burned. But it doesn't have to be that way say renowned leadership experts Ronald Heifetz and Marty Linsky. In Leadership on the Line, they show how it's possible to make a difference without getting "taken out" or pushed aside. They present everyday tools that give equal weight to the dangerous work of leading change and the critical importance of personal survival. Through vivid stories from all walks of life, the authors present straightforward strategies for navigating the perilous straits of leadership. Whether you're a parent or a politician, a CEO or a community activist, this practical book shows how you can exercise leadership and survive and thrive to enjoy the fruits of your labor.