Graphic Design Basics

2012
Graphic Design Basics

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  • Author: Amy E. Arntson
  • Publisher:
  • ISBN: 9781111354312
  • Category : Advertising layout and typography
  • Languages : en
  • Pages : 242

GRAPHIC DESIGN BASICS, International Edition combines design principles, history, and current technology to present students a comprehensive introduction to the field of graphic design. Keeping pace with rapid changes in the field of design, while maintaining a consistently high academic quality, the text emphasizes design structure, visual perception and digital design, with a wide range of visuals from throughout design history, as well as the latest contemporary illustrations. Each chapter provides assignments with student sample solutions and critique sections to help students apply the concepts and assess their work. This market leader’s interwoven combination of concept, history, and practice rarely found in other graphic design texts has been enriched by integrating material specific to digital design. The accompanying Premium Website offers students bonus images, interviews with artists featured in the text, additional projects, studio techniques and research links.

Design for Communication

2003-06-10
Design for Communication

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  • Author: Elizabeth Resnick
  • Publisher: John Wiley & Sons
  • ISBN: 9780471418290
  • Category : Design
  • Languages : en
  • Pages : 270

Complete coverage of basic design principles illustrated by student examples Design for Communication offers a unique approach to mastering the basic design principles, conceptual problem-solving methods, and critical-thinking skills that distinguish graphic designers from desktop technicians. This book presents forty-two basic to advanced graphic design and typography assignments collaboratively written by college educators to teach the fundamental processes, concepts, and techniques through hands-on applications. Each assignment is illustrated with actual student solutions, and each includes a process narrative and an educator's critical analysis revealing the reasoning behind the creative strategies employed by each individual student solution. Assignments are organized from basic to advanced within six sections: * The elements and principles of design * Typography as image * Creative word play * Word and image * Grid and visual hierarchy * Visual advocacy Design for Communication is a highly visual resource of instruction, information, ideas, and inspiration for students and professionals.

Graphic Design For Everyone

2019-08-06
Graphic Design For Everyone

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  • Author: Cath Caldwell
  • Publisher: National Geographic Books
  • ISBN: 146548180X
  • Category : Art
  • Languages : en
  • Pages : 0

Transform your ideas into powerful visuals--to connect with your audience, define your brand, and take your project to the next level. This highly practical design book takes you through the building blocks of design--type, photography, illustration, color--and shows you how to combine these tools to create visuals that inform, influence, and enthral. Grasp the key principles through in-depth how-to articles, hands-on workshops, and inspirational galleries of great design. Find out how to create a brand plan, discover how a typeface sets the mood, and learn how to organize different elements of a layout to boost the impact and meaning of your message. Then apply your skills to do it yourself, with ten step-by-step projects to help you create your own stunning designs--including business stationery, invitations, sales brochure, website, online newsletter and e-shop. There's also plenty of practical advice on publishing online, dealing with printers, commissioning professionals, finding free design tools, and much more. If you're ready to use powerful design to take your pet project or burgeoning business to the next level, Graphic Design for Everyone is your one-stop resource to help you become an effective, inspirational visual communicator.

The Fundamentals of Creative Design

2011-08-31
The Fundamentals of Creative Design

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  • Author: Gavin Ambrose
  • Publisher: A&C Black
  • ISBN: 2940411611
  • Category : Design
  • Languages : la
  • Pages : 196

Introduces students to the various aspects of the graphic design. This title provides a fresh introduction to the key elements of the discipline and looks at the following topics: design thinking, format, layout, grids, typography, colour, image and print and finish.

Design Basics Made Easy

2017-01-10
Design Basics Made Easy

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  • Author: Aaron Miller
  • Publisher: Made Easy (Art)
  • ISBN: 9781786641700
  • Category : Design
  • Languages : en
  • Pages : 0

Graphic design is as important today, as it was before the computer, the ipad and the internet. Understanding colour, spatial relationships, how to work with images and fonts are critical to any form of successful design: a poster, a newsletter, a book cover, an advert, a website. It's so easy now to create something, using all the powerful software tools but this clear and accessible new book shows you how to make careful judgements, how to work with printers, how to source materials, and how to brief others. Perfect for those exploring design, at any level, and in every form.

Graphic Design

2014-04-15
Graphic Design

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  • Author: Ellen Lupton
  • Publisher: Chronicle Books
  • ISBN: 1616893443
  • Category : Design
  • Languages : en
  • Pages : 250

How do designers get ideas? Many spend their time searching for clever combinations of forms, fonts, and colors inside the design annuals and monographs of other designers' work. For those looking to challenge the cut-and-paste mentality there are few resources that are both informative and inspirational. In Graphic Design: The New Basics, Ellen Lupton, best-selling author of such books as Thinking with Type and Design It Yourself, and design educator Jennifer Cole Phillips refocus design instruction on the study of the fundamentals of form in a critical, rigorous way informed by contemporary media, theory, and software systems

The Language of Graphic Design

2012-10
The Language of Graphic Design

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  • Author: Richard Poulin
  • Publisher:
  • ISBN: 1592538258
  • Category : Art
  • Languages : en
  • Pages : 291

'The Language of Graphic Design' provides graphic design students and practitioners with an in-depth understanding of the fundamental elements and principles of their language, what they are, why they are important and how to use them effectively.

Interpretation by Design

2008-10-15
Interpretation by Design

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  • Author: Paul Caputo
  • Publisher: Rowman & Littlefield
  • ISBN: 1538196018
  • Category : Business & Economics
  • Languages : en
  • Pages : 129

Interpreters use exhibits, brochures, signs, websites, site publications, and other visual media to tell their stories. Written for interpreters who have little or no training in graphic design but find themselves responsible for creating or overseeing the production of nonpersonal media, Interpretation by Design focuses on using basic principles of both graphic design and interpretation in nonpersonal media. This book addresses how to make decisions about type, color, and composition, as well as why an interpretive approach may be more effective for communicating with your audience.

Layout for Graphic Designers

2018-03-08
Layout for Graphic Designers

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  • Author: Gavin Ambrose
  • Publisher: Bloomsbury Publishing
  • ISBN: 1474255566
  • Category : Design
  • Languages : en
  • Pages : 209

Layout for graphic design concerns the arrangement of text and images on a page. How these elements are positioned, both in relation to one another, and within the overall design scheme, will affect how content is viewed and received. Whether in print or online, it is key to powerful visual communication. Layout for Graphic Designers provides visual arts students with a theoretical and practical underpinning of this design subject. Packed with over 200 examples from key contemporary practices, and fully illustrated with clear diagrams and inspiring imagery, it offers an essential exploration of the subject. This third edition has been updated to include 25 new images and 6 new case studies from Lundgren + Lindqvist, TwoPoints.Net, Bruce Mau Design, Non-Format, Mind Design and Plau.

Making A Good Layout

1992-01-03
Making A Good Layout

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  • Author: Lori Siebert
  • Publisher: North Light Books
  • ISBN:
  • Category : Art
  • Languages : en
  • Pages : 136

A step-by-step guide to the process of making a good layout, including the elements and principles of design, examples of sample projects, and a sample job.