Franchising in the Economy

Franchising in the Economy

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  • Author: United States. Department of Commerce
  • Publisher:
  • ISBN:
  • Category : Franchises (Retail trade)
  • Languages : en
  • Pages : 108


The Economics of Franchising

The Economics of Franchising

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  • Author: Roger D. Blair
  • Publisher: Cambridge University Press
  • ISBN: 1139443364
  • Category : Business & Economics
  • Languages : en
  • Pages : 350

This 2005 book describes in much detail both how and why franchising works. It also analyses the economic tensions that contribute to conflict in the franchisor-franchisee relationship. The treatment includes a great deal of empirical evidence on franchising, its importance in various segments of the economy, the terms of franchise contracts and what we know about how all these have evolved over time, especially in the US market. A good many myths are dispelled in the process. The economic analysis of the franchisor-franchisee relationship begins with the observation that for franchisors, franchising is a contractual alternative to vertical integration. Subsequently, the tensions that arise between a franchisor and its franchisees, who in fact are owners of independent businesses, are examined in turn. In particular the authors discuss issues related to product quality control, tying arrangements, pricing, location and territories, advertising, and termination and renewals.


Franchising in the Economy

Franchising in the Economy

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  • Author:
  • Publisher:
  • ISBN:
  • Category : Franchises (Retail trade)
  • Languages : en
  • Pages : 40


Franchising in the Economy

Franchising in the Economy

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  • Author: United States. Dept. of Commerce
  • Publisher:
  • ISBN:
  • Category : Franchises (Retail trade)
  • Languages : en
  • Pages : 144


Franchising in the Economy, 1972-74

Franchising in the Economy, 1972-74

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  • Author: United States. Bureau of Domestic Commerce
  • Publisher:
  • ISBN:
  • Category : Franchises (Retail trade)
  • Languages : en
  • Pages : 92


Economics and Management of Franchising Networks

Economics and Management of Franchising Networks

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  • Author: Josef Windsperger
  • Publisher: Springer Science & Business Media
  • ISBN: 3790826626
  • Category : Business & Economics
  • Languages : en
  • Pages : 358

Franchising networks are experiencing great success in international business organization. Few books try to explain the characteristics of these networks. Contrary to the existing literature this book tackles more theoretical problems related to governance, organization, knowledge management, contract design, incentive and regulation issues both from the economic and management view point. It delivers new theoretical and empirical results regarding plural forms, contract design, and knowledge and strategic management issues. Its purpose is to offer researchers and practitioners new theoretical and empirical insights in one of the most important economic phenomenon at the beginning of the 21st century: Franchising networks as organizational arrangement for growth and internationalization of firms.


The Regulation of Franchising in the New Global Economy

The Regulation of Franchising in the New Global Economy

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  • Author: Elizabeth Crawford Spencer
  • Publisher: Edward Elgar Publishing
  • ISBN: 1849804982
  • Category : Business & Economics
  • Languages : en
  • Pages : 365

While franchising promotes economic and social welfare objectives, Elizabeth Crawford Spencer argues that monitoring and regulation are needed to address potential areas of abuse of the form that can result in costly market inefficiencies. This unique study surveys franchise-specific legislation worldwide as a starting point for a thorough examination and analysis of the role of both private and public regulation of the sector in the context of current theoretical approaches to regulating contractual relationships. The book concludes that properly calibrated regulation can minimize inefficient allocations of power and risk and lead to maximum economic and social benefits by promoting the development of small business, enabling the growth of entrepreneurial skills, and facilitating economic well-being and independence among SMEs. This comparative survey will prove to be invaluable for academics in franchising marketing, management, law and practice. The Regulation of Franchising in the New Global Economy will also appeal to franchise law practitioners, consultants, policymakers and those wishing to influence policy on all sides of the debate in the many jurisdictions that are engaging in the processes of adopting, or reviewing, franchise regulation.


Franchising and Rural Economic Development

Franchising and Rural Economic Development

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  • Author: Thomas C. Dandridge
  • Publisher:
  • ISBN:
  • Category : Entrepreneurship
  • Languages : en
  • Pages : 32


The Economic Effects of Franchising

The Economic Effects of Franchising

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  • Author: Urban B Ozanne
  • Publisher: Marketing Classics Press
  • ISBN: 1613110650
  • Category :
  • Languages : en
  • Pages : 360

The Economic Effects of Franchising is based on a report generated for United States Senate Small Business Committee in 1970 entitled, "Impact of Franchising on Small Business." This original report resulted in lengthy hearings of franchising issues and opportunities, focusing on the fast food industry. Ozanne and Hunt continued researching the focus of this work and completed their studies in 1971 to produce The Economic Effects of Franchising for Congress and the public. This work discusses, step by step, from researching the franchise and its characteristics, to signing a franchise agreement and training its employees, and the revenue generated to owning a franchise. URBAN B. OZANNE is Professor Emeritus at Florida State University in Tallahassee, Florida. Professor Ozanne wrote The Economic Effects of Franchising with Shelby D. Hunt in 1971. In 1968, Ozanne wrote the article entitled, "Adoption Research: Information Sources in the Industrial Purchasing Situation," with Gilbert A. Churchill, which was published in Marketing and the New Science of Planning by the American Marketing Association. SHELBY D. HUNT is the Jerry S. Rawls and P. W. Horn Professor of Marketing at Texas Tech University, Lubbock, Texas. He has written numerous articles on competitive theory, macromarketing, ethics, channels of distribution, philosophy of science, and marketing theory. For his contributions to theory and science in marketing, he received the 1986 Paul D. Converse Award from the American Marketing Association, the 1987 Outstanding Marketing Educator Award from the Academy of Marketing Science, the 1992 American Marketing Association/Richard D. Irwin Distinguished Marketing Educator Award, and the 2002 Society for Marketing Advances/Elsevier Science Distinguished Scholar Award.


The Economic Effects of Franchising

The Economic Effects of Franchising

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  • Author: Urban B. Ozanne
  • Publisher:
  • ISBN:
  • Category : Food service
  • Languages : en
  • Pages : 364